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Essays 691 - 720

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

A Product to Aid with the Cessation of Smoking for Greece and Namibia

looking at the distribution strategy and the financial projections. 2. Product Description The new product is a product combine...

Assessment of McDonalds

fast growth without the need for large amount of capital investment. Active highly differentiated marketing supports both the comp...

Analysis of the iPod and Its Position

54,461 88,401 Turnover ratio 1.19 1.20 1.22 The return on investment may be calculated by taking the turnover and multiplying it ...

APPLE, SWOT STRATEGY AND COMPETING

A "revolutionary" distribution system that continues to stimulate demand for Apple products (Epperson, 2012). Apples distribution ...

Strategic Analysis of the GAP, Inc.

well-handled. The company has managed to break apart its operations into a number of directly targeted brands, each one utilizing ...

WAL-MART STORES INC.; AN OVERVIEW

Provides an overview of global retail giant Wal-Mart Stores Inc. Also describes a SWOT analysis and recommendations. There are 7 s...

Is There Hope for Kodak

Eastman Kodak was established in the 1880s and became a dominant force in the photographic industry, always claiming the most mark...

Defense Science Board Study

A Task Force of the Defense Science Board analyzed the energy strategies of the Department of Defense and found the Department had...

Case Study of the Sharp Corporation

making strategy as opposed to the new paradigms other Japanese companies had been using. Rather than going to the new mode where p...

Sonera, Finland's Highly Advanced Telephone Company

This paper addresses the telephone industry in Europe, with an emphasis on Finland's technologically advanced company, Sonera. Th...

Cima Mountaineering Hiking Boots Marketing Decisions

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...

Nursing Shortage in an ED, Proposed Plan

This paper discusses nursing understaffing in an emergency department and proposes a plan to address it, using a SWOT analysis. Fo...

LA's House of Blues

In twenty one pages this paper examines the Los Angeles locale of the House of Blues chain in a consideration of industry performa...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

UK Marketing Campaigns Reflect Values and Attitudes

In nine pages this paper discusses marketing strategies and how attitudes and values can be reflected in the campaigns of UK compa...

Overview of Personal Leadership Style of an Individual

the same time I am a leader who tries to work with the entire group so that the dynamics flow together rather than individually. ...

Marriott International's Competitive Advantage and Strategy

In fourteen pages this paper discusses Marriott International's strategies to maintain its competitive advantage with PEST and SWO...

Analyzing Prudential Insurance Company

In a paper consisting of eleven pages a company history along with a SWOT analysis, discussion of the managerial accounting system...

Financial Case Study of Microsoft

In ten pages this paper applies a SWOT analysis to Microsoft's position in this assessment of financial performance. Four sources...

Current Strategy of Nike

In eight pages Nike's recent industry changes are examines in a consideration of its present strategy with a SWOT analysis include...

Growth Readiness of ABC Managed Care

In this paper consisting of eight pages ABC's readiness to compete with XYZ's managed care market dominance is discussed with ABC ...

Importance of Graphic Design in Forging Corporate Identity

influential. Here we first need to what we mean by graphic art, and then at the way that modern corporate logos have developed m...

An Analysis of the Federal Express (FedEx) Corporation

work together to bring a full range of services to any business, small or large (FedEx, FedEx Corp. Facts, 2002). Corporate Missi...

Strategies of Dyson Limited

the internal strengths in exploiting these opportunities while avoiding internal weaknesses and are more likely to gain competitiv...

PEST and SWOT Analyses of Starbucks Corporation

but it is the first of the type to be seen in the US in this type of format. The innovation was unique, and the concept was formed...

Expanding UK's Starbucks Business

If we wish to consider the UK market, and how this may be developed we can consider the way that this may take place, but to under...

UK Starbucks in the Future

formulation, and Starbucks success in the UK depends on a sophisticated understanding of the rules of competition. These rules of...

Post 911 Airline Industry

missing. There are no passengers or crew members missing among those four hijacked planes, however. All 266 died at the hands of...

Case Study of Campbell Soup Company

and packaging, convenience, quality and unique products. McGoverns objectives became: improving efficiency; new product developmen...