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Essays 331 - 360

Practical Marketing Plan Development for a Small Business

market position will also be an issue regarding the competitive advantage that may be utilised in any marketing campaign. The adva...

Sharon Hambrick, Arby Jenkins

This book review is on a juvenile, Christian novel that features a funny, charismatic sixth grader. The write assumes the persona ...

Comparing Utopia and The Prince

This 6 page paper compares and contrasts Thomas More's book Utopia with The Prince by Machiavelli. The writer considers what More'...

Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

Low Cost Airline EasyJet

the next decade this is likely to increase to between 12% and 15% of all passenger traffic (BBC News, 2002, IATA, 1998). The ...

Marketing Audit for an SME

model takes the model for the environment from the US market, using styles and refresh images so that a good product can be combin...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Marketing Case Study - Amber Inns in 2005

large industry but it is one that is highly fragmented. The structure of an industry can have a major impact on the way that the f...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Enlivening American History

This paper reviews the book A Young People's History of the United States. Written by Howard Zinn, this book provides an interest...

Women's Voices on Africa, Patricia Romero

This book review is on Women's Voice on Africa: A Century of Travel Writing, which is edited by Patricia Romero. This text offers ...

Blood Passion by Scott Martelle

This book review focuses on Scott Martell's "Blood Passion: The Ludlow Massacre and Class War in the American West," which descri...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Holistic Nursing Journal

discourse that I find confusing. Philosophy has often struck me as an amorphous subject. Its slippery and refuses to be categoriz...

Comparative Analysis of the Economic and Business Plans of Barack Obama and John McCain

Plethora of Plans, 2008). In terms of specifics, Obama has offered greater detail about where he would increase taxes than has be...

A Surgeon's War On Breast Cancer

In this three page essay, the writer provides a Critique, as well as a Summary of this book written by Molly O'Neill. One source w...

Joseph Nye/Paradox of American Power

which hold the possibility of balancing "diplomatic and informational power."vii Nye believes that the U.S. should take a stand be...

A Business Plan for Wal-Mart

changing environment. Table of contents 1. Organizational Profile 4...

Grant's Julius Caesar

on the government of Rome at the time and the contributions of Julius Caesar. While much attention is provided to the politician o...

Hotel Chocoalt; Examination of a Small Business

since 1993, set up by Angus Thirlwell and Peter Harris. The original concept of the company was to provide an alterative to the tr...

A Book Review of a Classic

and that He should have in todays world. unfortunately, that statement made in 1950 is even more true today, more than 50 years la...

Federal Agencies Challenge Retaining IT Employees

of the factors involved relative to information technology personnel is that some agencies train new hires to complete their tasks...

The Crusades by Riley-Smith

of crusaders, demonstrating that it was religious zeal and absolute devotion to the Roman Catholic Church, which was associated an...

A Business Department Plan Scenario

checking the ratios. A schedule would need to be drawn up so that the companies were spread thought the month this may mean data...

Silence as Weapon in Vietnam by Herrington

forces as simply the latest in a string of Western outsiders. Herrington explains that Vietnam was occupied by the West for over a...

Business Case Study of Gourmet on the Go

and have all the ingredients delivered din ready to prepare packages. The aim is to have meals that will take no longer than twent...

Evolving Market and Older Product Marketing

In eight pages this student supplied case study examines how an older product can be marketing amid evolving market conditions wit...