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Essays 541 - 570

Increased Corporate Governance Effects Assessment

the long term. A third hypothesis is that these sustainably-minded organizations outperform non-Index firms over the long t...

Marketing Audit Design

customer is satisfied and sees value in the product or service that the organization offers. The "product" arm of the marketing m...

'The Poor Relation's Story' by Charles Dickens and What It's Like to be an Outsider

persona, observing early in the narrative, "He was very reluctant to take precedence of so many respected members of the family, b...

It's Popcorn Time Marketing Plan and Recommendations

several years old and still seeking the niche from which it can attain and then retain competitive advantage relative to its compe...

Boeing's Marketing Audit

needs to capitalize on its first-mover advantage with the 787, gaining commitments - and deposits - on as many units as possible b...

It's Popcorn Time Marketing Mix

friends and family. IPT avoids at present the cost of establishing a full campaign for this purpose while also avoiding any poten...

It's Always Something by Gilda Radner

with hypochondria is that if someone really has an illness, they will think it is all in their heads. In any event, things were mi...

Moral Decisions, Tax Shelters, and Sprint

about tax shelters offered by E&Y to Spring executives (Verrault et al, 2004). Earlier that year, the Wall Street Journal, among o...

Example of a Marketing Audit

an objective and scope of the audit (Kotler et al, 1989). In this case, maybe overall sales are down and need to be improved....

A Forecast of Project Management Trends

be traced back to something akin to a lack of understanding regarding the process (2005). An audit team helps to correct such pro...

It's Not Luck by Eli Goldratt

processes and also shows their practicality in hypothetical real-life situations. The following examination looks at Goldratts t...

Financial Reporting, Audits, and Bias

their financial reporting is full, fair and unbiased. Despite long-term attention to the issue of bias, there have been man...

Safety Audits, A Reflective Evaluation

and compliance audits. Unfortunately, many companies recognize the issue of risk management and its value after HSE accide...

An Article on PT's Medicare Audits Summarized

billing stipulations. Also in 2004, spending on services rendered by physical therapists (PTs) increased dramatically. Wallace lis...

Comparative Analysis of 2 Studies on Safety Audits

is made, rather than reflections on a new study outlined in the article. Method The methodology utilized in this study is a co...

Marketing Audit Planning

attributed to marketing efforts? * PEST analysis. This is assessment from the perspective of the political, economic, social and ...

Market Demand Forecasting and Marketing Simulation I

worth everything theyve directly paid for it. That was the leading reason for keeping the price lower than it could have be...

CONDUCTING A MARKETING AUDIT

the marketing audit in general terms. Well also provide an example of how an entity goes about performing an audit. As men...

Why It's Not Naïve to be Green (Article Review)

does not exist, but rather that green IT does exist in the fact that people are doing something about the dilemma. Gabriel (2008) ...

Conceptual Marketing Models

In eleven pages this paper examines marketing audit, processes of consumer decision making, product life concept, and GE matrix co...

Assessing HSBC's Marketing

What changes have occurred and how might those changes be attributed to marketing efforts? * PEST analysis. This is assessment fr...

IT's "Bleeding Edge?"

to an end, rather than being an end in itself. The statement arises from consideration necessary in strategic planning, and of co...

Hershey's; Strategic Analysis

firm has not diversified into some non confectionary food areas and the firm sells its goods in 90 countries (Hersheys, 2009). How...

Risk Assessment of an Airline

6 gallons of fuel per mile travelled (Boeing, 2009). The current average price of a barrel of fuel is $62.2, and there are 42 US g...

HEWLETT-PACKARD: A STRATEGIC AUDIT

service unit - and that offers business process outsourcing, development of applications, systems integration, networking and so o...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Article Critique

and to correlate the wealthy reports into a single source, with the idea that a correlated paper may bring together different idea...

Computer Security Issues

types, event-oriented logs and keystroke logs (Audit trails). Event logs, as the name implies, record system events, while keystro...

ORGANIZATIONAL COMMUNICATIONS -- ANALYSIS

plan then does a formal communications program. Finally, a communications assessment isnt just a one-time scenario. Rather...

BRAND PERSONALITY, HOW IT'S USED, WHY IT WORKS

brand personality specifics, it might be helpful to determine what, exactly, brand personality is. First of all, what is a ...