YOU WERE LOOKING FOR :Ideas in Comparative Advertising
Essays 1381 - 1410
This paper contains twelve pages that support an argument that 1st Amendment rights are being violated by the restrictions and ban...
In five pages a professional North Texas soccer team is discussed in terms of a hypothetical direct mail campaign that targets spe...
This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...
In sixty two pages this paper presents a comprehensive overview of the airline industry and examines the effects of deregulation i...
In five pages this paper assesses whether or not public service ads that evoke reader or viewer fear are successful. There are 4 ...
Public opinion and print media's effectiveness in influencing it are the focus of this paper consisting of six pages in which an a...
buying behavior of its target market- the ad tells them that it is "okay" to continue purchasing Tylenol so long as they do so onl...
In eight pages this paper examines America's history of quackery and scams with the pharmaceuticals industry the primary focus. T...
In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...
In a research paper consisting of five pages the publication's purposes are first discussed before an article sample from the May/...
positioned itself a part of the consumers daily life. This is expressed in the companys which incorporates three components: "to r...
There is a need for neighborhood health centers to provide greater access to health care. This essay discusses a marketing plan fo...
The writer looks at two advertisements supplied by the student, designed to appeal to men with a dating agency providing contacts ...
displays of identity and values, which, for the main part are perceived as a result of product placement and marketing the the lin...
This essay reports how propaganda tactics are used in four liquor advertisements. The tactic intends to evoke emotion to encourage...
to report (Tellis and Weiss 20. That study, which was conducted by Kanetkar, et al, found no main effect, but instead an inverse r...
a product for a tough man (Poucher). Other products also appeal to male consumers with ads that are "riddled with logical fallac...
An 11 page essay describing the importance of establishing a brand name in achieving product success through customer attraction a...
featuring a bride, was a suggestion to single women (Hill, 2002). In other words, the message was that in order to get the man, th...
list of keywords, to the engine" (What is pay per click advertising?, 2009). They also tell the search engine how much money theyr...
innocuous concept as plugging a manufacturers product, for the advertising industry has become a well-versed and slick operation a...
protected by two individual signals that result in differentiation rather than self-renewal. D. Weissman, I. L. (2000). Translati...
and well being, which it openly attributes to making the right decisions in life. The companys "Just Do It" marketing campaign wa...
more, the customers will receive a free gift worth $100 ("The Magic of Macys," 2009). In this advertisement, the $29.50 does seem ...
be educated together" (Wollstonecraft, 2005). She points out that if marriage is "the cement of society," then all mankind should ...
friends, but whose definition of "friendship" differs. For instance, person A strongly believes that trust is an essential element...
"include the collection and disaggregation of employment related data which make it difficult to ascertain the status of various g...
of such states as Montana (Anonymous, 2005), Rhode Island (Roman, 2006) as well as Alaska, California, Colorado, Hawaii, Maine, Ne...
a deck steward on a tramp steamer. The film points out quite nicely the fact that the book really is a travelogue, with each episo...
anyone can do given a reasonable amount of training. Reich uses the example of AT&T and its phone assemblers. The company had a ...