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Essays 421 - 450

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Ford; Selling Cars

seen in many other industries, companies with the best sales force will often be the most successful, as long as the product is ac...

Why is BMW Having Problems Increasing Market Share?

share by appealing to a larger target market. Strategies have included the failed acquisition of Rover, which was subsequently sol...

Case Study on Mary Kay

earned on the sales made by other agents. There appears to be a high level of motivation on the part of new agents is to gain recr...

Using Personal Financial Statements in Financial Decision Making

the job is viable. The higher the cost of moving the less likely it will be viable, However, there may also be other consideratio...

Proposal for the Setting up of A Mobile Garage Services Firm

(Freedonia, 2010). By 2007 there were 250 million vehicles registered as on the road in the US, indicating a high potential nation...

Analysis of Expedia.com

of this online discount service. According to Expedias Erik Blachford, a discount pricing structure is achievable online because...

Online Marketing Strategy and the Case Study of Reg Vardy

be used to describe the way a company needs to market it product, the four Ps are well known, 4 Ps product, price, promotion and p...

Hydrogen Automobile Country Selection

The H car provides these immense benefits without too much sacrifice in performance. Its design is similar to other small hatchba...

Next Steps in Hydrogen Car Country Selection

would be competing with other makers, but it would not be competing with any directly within the Netherlands. The H car wil...

Final Analysis in Hydrogen Car Country Selection

so, street and highway infrastructure is well developed and can handle much more automobile traffic than it currently is required ...

Phaeton 2002 Luxury Car by Volkswagen

The Rolls sells only 750 cars annually at an average price of $320,000 (Edmondson and Welch 2004). With Audis and Bentleys ...

Tragedies Like That of Princess Diana

charities was remarkable. She was coming into her own, moving out of the extremely heavy shadow cast by the royal family (particu...

'Smart Car' Marketing

or services images. Kotler (2003) describes positioning as "the act of designing the companys offering and image so that they occu...

Netherlands Automobile Manufacturer Location

the most favorable sites is The Netherlands. Selection was made from a regional bloc of six European nations - The Netherla...

European Sports Car Rankings

the same rate. Augmented aerodynamics and adjustable spoilers create a significantly enhanced downforce (forty percent more than ...

Influences on New Car Buying

car more attractive is the assessment of what is or is not attractive to the potential buyers and which factors will impact on the...

Business Model for EasyCar

of the market place will be one where there are only a few major companies (Thompson, 2005). In this case there are many companies...

Audi and Mercedes Benz Service Analysis

commerce" (Anonymous, 2003, p. 4). Why? Its pretty simple - if you keep the customer happy, he or she will return to do business w...

Research Questionnaire on Potential New Suppliers

meet the current supply standards and save the company time in contacting only those companies that already meet the criteria. The...

Process of Automobile Purchase Negotiations

having to trade it in. I planned to do a lot of driving. I said "Low miles." He asked: "Do you want a car that is good on gas?" "Y...

Auto Sales Manager Job Analysis

3. Requirements of the Employee; Skills, Attitude and Knowledge There are many ways of detaining the personal requirements of the...

Mini and Smart Cars

smart cars do have excellent attributes as they are good on gas, inexpensive and adorable. That said, there has been some concern ...

People Who Are Sloppy and Neat

glance in the co-workers car affirmed the assessment of sloppiness, as the floor boards in all passenger areas were engulfed at le...

Basement Surveying

idea id for a car park this also mean we need to prepare drawing to asses if there will be sufficient room for cars. Most importan...

Four Questions About Business

sakes and marketing this may indicate there is at least a partial meeting of this aspect. The third issue is the goals for succe...

A. Phillip Randolph and His Influence on Labor Unions

young Randolph, and in 1911, he made his way to Harlem in search of employment. Soon, he, too, was one of the impoverished Africa...

Warranty and Advertising in the Automotive Industry

2001). The Japanese manufacturers allocate larger percentages to local spots - Nissan put 35 percent into spot TV, Honda put 33 pe...

Used Car Price Negotiation

salespersons are going to use. For instance, one ploy is to ask the potential buyer if they will buy the car if they can agree on ...

Automobiles' Power Windows

explains it this way: "a small electric motor is attached to a worm gear and several other spur gears to create a large gear reduc...