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MARKET RESEARCH AND SEGMENTATION

who those customers are. This is different from mass marketing, which we discussed above, and which treats the market as a homogen...

Frederick Douglass: The Inherent Cruelty of Slavery

a slave and, once he had escaped, carefully honed that skill along with his oratorical and writing skills for use as a tool in the...

HOME IMPROVEMENT ON THE WEB

Clicks-and-mortar models are used when there is already a bricks-and-mortar situation in place (Afuah and Tucci, 2001). Beyond thi...

The Importance of History to Professional Military Personnel

Once they had gotten to the enemy lines they would use their bayonets and that, plus their superior numbers, would often turn the ...

The Ethics of Program Evaluation: DNA and the University of North Texas Center for Human Identification Project

evaluation is often contracted to outside entities. While program goals and the subsequent evaluation of whether or not a program...

Workforce Development Issues in Adult Education

think that adult education is a new idea. Yet, adult education is something that is an old institution. The first adult educatio...

Roe v. Wade Will Never be Overturned

the state has no interest in fetal life prior to a certain stage of development (when the fetus had developed to the point where i...

Geography and Learning Teams

can also be rather disruptive at times. In exploring culture, ethnic heritage is important, but the role of geography-urban, subur...

Omaha Nebraska: The Ideal City?

easy access to the mountains and the seashore alike. It would have plenty of flat ground for easy walking but just enough rolling...

Inbound Logistics

chain management. Ultimately, the performance of operations is dependent upon having the right materials there at the right time (...

“The Castle”

They have decided to acquire it so that the airport can be expanded. Thus, the working class Kerrigan family is pitted against th...

The Importance of Voting in the American System

collective goals". Obviously, it is wise to guard against special interest groups who pursue their own wants and desires at the e...

Monetary Policy And The Federal Reserve

the past two or three decades, there has been a great deal of money created from borrowing and spending. Consider the level of con...

1950s-1990s

that communism could destroy the United States if allowed to get into the nation. While there were many who were fearful of this ...

A Short History of Franco-Flemish and Venetian Schools of Art and Music

of Flemish techniques with established French style became the Franco-French school, with the earliest known innovators being the ...

The Importance of 9-11

indeed witnessed an attack inside our borders but that attack was limited both in its extent and in the continued threat that it r...

The Benefits of a Liberal Education

says that there are whole huge parts of life as American adults that nobody talks about, especially in commencement speeches (Wall...

Thomas Jefferson and the Louisiana Purchase

major transportation route of the Ohio and Mississippi rivers. In the years preceding the Louisiana Purchase the Spanish ...

RELIGION AND RELEVANCE IN SOCIETY

as well, he points out, a persons religion is tied deeply into culture, heritage and family - and is important for many people who...

Financial Questions; The Four Financial Statement, The Use of Ratios and Problems with the Sarbanes-Oxley Act

this is also known as the statement of retrained earnings, or in some cases the statement of owners equity. This shows changes in ...

Touching Greatness: The Central Midwest Barry Manilow Fan Club

of our heroes. Indeed, even God is given a lesser status as society reasons Him away and turns instead to science and technology....

Proposal to Investigate the Social and Cultural Influences on Drinking Among Young Adults in Britain

The research will look at the reasons behind all increases in alcohol consumption in young people in which will be defined as peop...

Heroes: Mary Cassatt

in the city in the midst of the excitement (Mary Cassatt biography). When she first arrived in Paris, she exhibited her work at ...

Canada and the Cold War

neighbor of the US, "one of the two superpowers defining the post-war world," the Canadian government chose to move "closer to the...

Two Personal Essays

This 4 page paper is comprised of two personal essays in response to specific prompts. The first is about the student’s intended m...

The Importance of Web Site Design

site design is to deliver your business message in a well balanced and subtle fashion within the framework set out by your company...

Piaget, Vygotsky, Skinner and Their Developmental Theories

all objects with the same shape together regardless of their color (Atherton, 2005). The third stage is the "concrete operational...

Twentieth Century History of France (1940-1944) and the Impact of Vichy on the Modern French State

defeat and foreign occupation France suffered between 1940 and 1944 form one of the darkest and most controversial chapters in the...

The Importance of Evaluating Training in the Workplace

due to a lack of real evaluation on those outcomes, so employers do not know how successful their training programs are, what valu...