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Essays 541 - 570

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

Thucydides and his accuracy as a historian

the objectivity he professed" (Lattimore xiii). As this postmodern revisionist view of Thucydides suggests, his historical accurac...

Financial Assessment of Aldar Properties PJSC

margin, this is after all costs have been deduced and in the case of a firm selling property there are also amendments as a result...

Financial Performance of Shell Oman

The writer looks at the performance of Shell in Oman comparing the firm to two other firms; Al Maha and Oman Oil. The ratios exami...

US Earnings and Exchange Rate Issues

it is measured in dollars, if the existing $128,890,000 is providing a 12% ROS, it would mean the actual sales were $10,74,083,333...

Background and Competitive Strategy of Hilton

expansion was undertaken with the reaction of a wholly owned subsidiary; Hilton International Co. (Hilton, 2012). Hilton expanded ...

Change Management in Crisis - From Planned Strategy to 'Becoming'

impact on the aggregate demand within an economy (Nellis and Parker, 2006). Invariably this will impact on individual companies, w...

Risks Associated with the Funding of Foreign Trade with Companies in Bangladesh

trade tariff at 13%, but these are accompanied by many other barriers to trade, all of which increase the costs of trade, as well ...

The Strategies of WalMart, Saks Inc. and Apple Retail

suppliers into low prices, with up to 80% of all the WalMart own brand products originating in China (Qiong, 2007). Suppliers have...

Analysis of Starbucks

The writer looks at Starbucks to assess their potential for further growth and success in the future. The firms background is exa...

Working Capital Management

The writer examines what is meant by the term capital management and why it is important for the financial management of a firm. T...

Assessment of Qatar Navigation as a Potential Investment

The marine transportation and solutions provider Qatar Navigation, is examined from the perspective of an investor. After an intr...

The Attractions and Risks Associated with United Kingdom As a Target for Foreign Direct Investment

The writer considers the position of a US firm considering undertaking FDI into the UK. The first part of the paper looks at why t...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

VoIP in the Commercial Environment

The writer looks at the potential value that may be realized by a firm implementing VoIP technology to save costs on telecommunic...

Environmental Logistics Policies

The writer looks at how and why firms may choose to adopt or reflect strategies which are environmentally friendly. The research f...

Issues Pertaining to Patient Consent and Dignity

This research paper/essay pertains to a case study in which a 69-year-old man is administered by enema over his protests. Consulti...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Cultural Differences in an Acquisition

The writer looks at the problems faced by Indian firm Nicholas Piramal India Ltd (NPIL) when acquiring a western firm. The managem...

Current Literature Trends on Change and their Use in Research for Organizations in Crisis

The writer examines the current approaches which are emerging in research concerning organizational change at a time of crisis. Th...

Richard Thomas Article Review

Thomas has written, researched, and consulted on the topic of diversity for many years, This essay explores his thoughts in a 2206...

Issues in U.S. History

This research paper consults Eric Foner's "Give Me Liberty" to discuss various issues in U.S. History, such as the nature of liber...

The Strategies and Competitive Environment of Google

The writer examines Google Inc., looking at the strategies found at business and organizational level. The writer then considers t...

HRM at Acer

The writer looks at the way human resource management takes place at the computer firm Acer. Three different HR policies are used ...

McDonalds and Their Strategy

The writer examined McDonalds. looking at the firm in the context of different business ideas. The first section considers the in...

How is Strategy Impacted by Institutional Factors?

Institutional factors have a significant impact on firms. This paper considers the way that different institutional factors will ...

The Approach to Healthcare Policy Formulation and Implementation in the Kingdom of Lesotho

Lesotho is a relatively poor nation, with a number of health challenges. With limited resources, including experts, the kingdom f...

Assessment of JetBlue

The writer looks at the airline industry in 2007/8, and assessed the main drivers and success factors. JetBlue is assessed using ...

HRM Issues

this can cause resentment and have a negative impact on motivations and cause employment relationship problem, such as negative em...