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Essays 631 - 660

Air Freight Business Plan for Strategic Marketing

In eleven pages this report discusses an airfreight business in a consideration of how a plan for strategic marketing can be devel...

Golden Valley Microwave Foods and Strategic Marketing

In three pages this essay discusses the history of Golden Valley Microwave Foods and considers success in the future through strat...

The Changing Role of Line Managers

shift in the way line management is viewed and utilized in terms of their management duties and responsibilities that reflects thi...

MALCOLM AND UCB: A COMPARISON

of their operations and activities. The two aspects that are considered with the Baldrige National Award, especially as they perta...

New Product Market for a Body Board in Australia

to a peak in 1999 and still growing, today it is still growing (Office for Recreation and Sport, 2004). This indicates a large mar...

Student Supplied Continental Case Study

themselves to the creation of a competitive advantage. To develop a strategy for the future the current weaknesses need to be re...

BT and BSkyB Strategy Alternatives

the port of the buyers over the company. This may include tools such as free upgrades and additional services where there are new ...

Process of Product Development and Segmentation Concepts in Marketing

segments has been seen over many years. However, it has been argued that segmentation along these lines is too general. The use of...

Strategic Planning at CC Industries

transfer of information between firms and the support of the relevant transactions, which is likely to include the need for online...

Products and Market for Best Pastries

The writer looks at a case study of a fictional firm opening in Texas, the Bakery business is described in terms of the product it...

The Strategic Use of Human Resources

in order to ensure that they have the resources needed in the way that they undertake workforce planning (Hansen, 2008). These are...

Honda and Ford - SWOT Analyses

is shaken in the wake of recent bailouts and organizational reconfigurations, much about the landscape of auto development is chan...

Assessment and Strategy Recommendation for Lululemon Athletica

Lululemon Athletica has to make a strategic decision concerning the way that they will increase sales. The writer presents a situa...

Marketing a Bank Loan and Mortgage Insurance Tracking System Product

the liability. Simply put, reinsurance is characterized as insurance for an insurance company. While it is the goal of primary i...

Product Marketing and Decreased Significance of Specific Brands

In seven pages this paper examines how purchasing specific name brand products is not as important as it used to be. Six sources ...

Hospitals and Strategic Planning

In thirty seven pages this research paper examines hospital strategic planning in a literature review that could apply to a small ...

Marketing Strategies For a Fictitious New Product

This paper analyzes the marketing strategy for a fictitious office supply item called KwikKlip. This nine page paper has six sourc...

Japan Product Marketing

In fifteen pages marketing a fictitious product in Japan is discussed in a consideration of concepts, banking, currency issues, ex...

PLANNING, STRATEGY AND OPERATION

take a scenario in which were on a managing team of a home-improvement company. Weve been charged with launching a new company web...

Plan for Fictitious Product Marketing

In sixteen pages an 'all in one' fictitious product that combines toothpaste and mouthwash gel is the focus of this marketing plan...

Great Britain's Marketing of a New Software Product

In five pages this paper examines how a British company would develop and market a new software product. Six sources are cited in...

Sample Plan for New Product Marketing Research

In eight pages Southeast Asia is the setting for a new product that needs market research conducted with a sample plan for investi...

E-Commerce Questions

seen in many banks, who not manage relationships when suggestively selling, offering products suitable to the customers lifecycle ...

Fictitious Company's Marketing Plan for a New Product

buy this as a novelty. It is something that an owner can use to train a dog as well. Instead of rolling over for example, an owner...

Products, Marketing, and Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

Walt Disney's Strategic Management

Clearly, competitors in those industries with greater rivalry will need to keep closer tabs on their own competitors. Pizza deliv...

Team Development and Strategic Planning

of the executive team. Since it is a smaller team and since executives tend to have similar goals for the company, it is often a g...

A Strategic Management Overview

in the business world. We will examine the history of strategic management, then analyze the many theories that make up this proc...

Strategic Planning Study Proposal

This paper of ten pages includes Henry Mintzberg's article The Fall and Rise of Strategic planning in its strategic planning propo...

Financial Products and Market Targeting

. . . and not necessarily in that order. Shopping and consumption have become tied up with far more factors than need, utility, o...