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Essays 1231 - 1260

Alignment Southwest Strategy, Mission and Operations

has been trading for more than 40 years, with a business that has expanded to cover much of the US, flying domestic routes and kee...

SOUTHWEST AIRLINES AND MARKETING

out to the target audience is important, and SWA has relied on a variety of creative ways in which this is done. It advertises a g...

Qantas in the Business Environment

firm allows for an assessment of the power dependencies (Hatch and Cunliffe, 2006). As an international airline Qantas has a wid...

Comparison of Customer Service Standards at GE and AOL

good customer services is not this simple, there are also many strongly systems in place that have received a high level of invest...

INCENTIVE PLANS AND ORGANIZATIONAL OBJECTIVES

at employees or offer a tangible reward at the end of a given year (typically some kind of catalogue from which employees can choo...

Internal Assessment of Southwest Airlines

move forward it is necessary to look at the company and its position. A useful approach is the resource based view (RBV). With...

Airport Security Screening of Commercial Air Crews

higher levels with each passing year" (U.S. FAA is Improving Security In Three Areas). II. DIFFUSING AN ALREADY TENSE SITUATION ...

Different Views on Airliners Carrying Guns in Cockpits

pilots, and they should have the right to protect that cockpit with a firearm" (Burns, 2002, PG). The Airline Pilots Association,...

UK's 'No Frills' Airlines and Organizational Culture

to put speed and efficiency as a priority: the planes must keep to a tight schedule and often must faster turn-around times, and l...

'Irish Conversation' Metaphor and Southwest Airlines

Clearly, the relationship between Southwest Airlines marketing division as guided by owner Herb Kelleher and the metaphoric Irish ...

Delta Airlines Strategic Analysis

Airlines, Inc. and Comair, Inc. fly internationally to forty six cities in thirty two countries as well as two hundred and ninetee...

Electronic Commerce and Southwest Airlines

advancing the commercial airline industry, for example, Southwest was the first airline to offer a frequent flyer program that off...

Ernesto Che Guevara's Leadership Characteristics

in 1963 illustrates the conditions against which Guevara dedicated his struggle. Brennan (1998) was in Guatemala City for the pur...

Marketing Case Study of SWA

is so important to this case is because it does not follow a normal path. Vilcassim & Kadiyali (1999) explain that a company react...

Airline Passengers and Biometric Security Measures

since the days of Perry Mason of "The Untouchables." Biometrics are at the foundation of personal identification. They are the mea...

Post 911 Northwest Airlines

brand. Why should customers choose air travel through Northwest Airlines for example instead of traveling by land or selecting ano...

Airline Deregulation History and Legislation

Deregulation in business, which is the process of allowing businesses to operate without legislative controls, has historically be...

Airlines, Deregulation, and Their Continuing Impacts

it would be packages of checking, savings, credit cards, and safe deposit boxes. Other products may result from alliances, such a...

Airline 'Frequent Flyer' Programs and Their Effectiveness

In eight pages this paper evaluates the effectiveness of airline frequent flyer programs in a consideration of marketing, the best...

Moving forward at SWA

In five pages this paper examines how Southwest Airlines can be finely tweaked for the future while retaining its competitive ad...

People Express - A Case Study

The writer uses a case study to analyze the People Express airline and the way in which they utilize employees. The writer argues ...

American Airlines and Social Issues

In five pages this paper examines how various social issues are handled by American Airlines. Four sources are cited in the bibli...

Financial Analysis of Southwest Airlines

In five pages this paper presents a corporate history and financial analysis of Southwest Airlines that includes market ratios. S...

Notes on Marketing and Strategy

In eight pages this paper examines acquisition advantages over startup, Porter's Competitive Strategy, and the marketing effects o...

Competitive Advantage Case Study of SWA

be able to contact the company easily, to be given correct information and support and paid commission. * Other airport users will...

Current Status of Singapore Airlines

In six pages this paper discusses the impact of the Asian currency crisis upon Singapore Airlines in a status report that includ...

Companies and Their Unique Methods of Customer Relations Management

In twenty five pages the Customer Relationship Management efforts of Webvan.com, Dickssupermarkets.com, HomeGrocer.com, Amazon.com...

TWA, Finance, Marketing, and Management

In eight pages this paper examines the management, marketing, and financial performance of this airline in a consideration of prob...

FAA Regulations on Airline Mechanics

In a paper comprised of twenty one pages the FAA regulations pertaining to airline mechanics are discussed in terms of problems, s...

Employment Conditions and Legal Terms

In five pages the Fair Labor Standards Act and Employment at Will are considered within the context of the cases Donovan c. Transw...