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Essays 811 - 840

The Importance of the Global Services Market

services, in general. Interestingly, the service sector is the fastest growing sector worldwide. It is the vast diversity of this ...

Hospitality Marketing

- another Hampton Inn, for example, upon its opening 20 years ago, gave away several hundred rooms during its first year to parent...

Kirham Instruments Product Development

that is put into practice the greater the impact it will have (Mintzberg et al, 1998). In the face of rapid change and...

Are Abnormally Low Returns Unusual in Oil Industry's Joint Ventures' Terminations?

This question is investigated in a research proposal that consists of seventeen pages in order to determine if these abnormal retu...

'Marketing Myopia and 'Increasing Customer Retention Potential' Reviewed

bankers, but its applicability to all industries is obvious. The cost of attracting a new customer always is higher than the cost...

Overview of the Cellular Phone Service Industry

had known how to do this, cell phones would have been on the market more than 50 years ago (Mehta, 2004). AT&T even developed a pr...

Cartoons About Fashion

of "coochy-coochy-coo" we have "Gucci-Gucci-Goo." The sense of play is also found in the fact that they both rhyme, with each oth...

'I'm Lovin' It' Advertising Campaign of McDonald's

images that the company can use separately across all forms of visual media such as those forms listed above plus newspapers, maga...

Wine Businesses and Customer Relationship Marketing

is that they are most willing to purchase. Buttle (2004) states that relationship marketing is CRM without the technology c...

Schlosser: "Fast Food Nation"

Perris, California or Paris, France. Buying fast food has become so routine that we no longer think about it. If we really did sto...

Changes in the Personal Computer Industry

radical growth was between 1995 and 2000 (Canter, 2005). The surge in entry occurred much earlier between 1974 and 1984 (Canter, 2...

Tobacco Industry

any number of physical ailments, including halitosis and lockjaw throughout Europe (ASH, 2006; Randall, 1999). Sir Frances Drake ...

Financial Services in a Global Context

billion passed through the hands of currency traders in New York, London and Tokyo every day. By 1995 daily turnover had reached a...

Cost Structure and the Airline Industry

In this way the more operating leverage an airline has, the greater its business risk will be. Despite the fact that many analyst...

Banking Industry and Young Professionals as a Target Market

what risks would he be bringing to the bank? If he does go with risky clients, how might the risk be managed? To some extent, the ...

Harvey Industries Inventory Management

warehouse - in other words, inventory that has been ordered but not used during the past year. There is also the difficult...

Globalization and Supply Chain Management in the Automotive Industry

Management of the supply chain then also becomes more complex. Flaherty comments that the consequences of a longer supply chain in...

Tourism Industry and the Impact of 911

report released October 25 (Lubetkin, 2002). And yet, the way the airline industry has rallied in the face of this disaster has ...

Black Americans in the Construction Industry

Kingdom - is still predominantly that of white male, with a low representation of ethnic minorities, including African Americans i...

Paper Money's Future and Electronic Financing

TRANSFER Money, a form of tradable currency and "common article for bartering" (Merriam-Webster, 1998, p. PG), is critical to est...

Pacific Northwest Salmon Industry

Salmon industry hasnt much chance of making a recovery on its own. Another impact that the declining numbers of Salmon has been on...

Conservationists Face Off Against Clearcutters

that even in a clear cut area, once the building is up or the subdivision in place, grass, trees and other green leafies are added...

Excess Achievement in the Entertainment Industry

The Movies It was in the 1920s that Hollywoods film industry was born. These were the days of...

BPI Organizational History

In six pages United Kingdom's music industry is examined in this historical overview of the British Phonographic Industry. Six so...

Airline Industry After Terrorist Attacks of 2001

spirit, that the company regrouped, restructured and in many instances showing a profit despite the ongoing hostilities with bin L...

Shipping Industry of the Future

Now this issue demands attention especially given the global nature of shipping. Other issues also face the shipping indu...

Overview of Global Automotive Industry

based in Germany and is the worlds largest carmaker in sales (Hoovers (a), 2002). Sales for the year ending 200 were $152.4 millio...

Management Support System Success

by "radical and discontinuous change and demands anticipatory responses from organization members who need to carry out the mandat...

Product Development by Food Companies

In five pages this paper considers whether the development of products by food companies should be different than other industries...

Overview of the Fast Food Industry

In fifteen pages the fast food industry is considered in an overview that includes history that commences with the 1916 opening of...