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Marketing Considerations for a Professional Service

fairly strict about dentists advertising as well. Though manufacturers of all types of products can make outrageous claims about ...

Sexually Deviantl Behavior

explains that the concept of sexuality has resulted from the discourse (2001). That is, sexuality would not have even been a topic...

New Zealand Airline Prospective Business

fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...

Ten Issues Relating to HRM

setting goals and objectives and developing action plans that fit within the companys larger goals (Bowie State University, 2001)....

The Nature of Machiavelli

forces which existed during his time. Some of those forces could be interpreted as evil, as could the impact they had on Machiave...

Sales and Technology

amount of information that is required for them to function effectively (Colombo, 1994). Computer applications can be used to crea...

Press Releases, Advertising, and PR

two-fold. The lower floors of the building would be family orientated, with activities offered for the families staying in the res...

Paradigms and Business Strategy

on their specific situation. Generally, consolidation can save money for many firms in a variety of industries. For example, Barne...

Customer Focused Strategy and Total Quality Management Analysis of the Walt Disney Company

Disney, the longtime leader among its competitors, has maintained such stellar status due to the vision of one man, whose approach...

A Strategic Proposal for American Airlines

worst period they have faced. To survive there has been increased borrowing, $800 million using the credit line and $200 million...

External Factors Impacting Computer Sciences Corporation

competition has been around almost as long as CSC has. CSC has, in fact, spent much of its time in acquiring other smaller compani...

Starbucks' Strategic Pricing and Competitive Response

hand, could be considered the brand geared toward young, upwardly mobile individuals who expect good taste in all things, even the...

John Rawls, Nozick, and Adam Smith on Business Ethics

actually benefited society. This is no longer true. in todays society, corporations use these and other precepts to pass on their ...

Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

Leadership, Strategy, Foreign Markets, and SBC Communications

traffic, say - at a big discount" (Mehta, 2003, p. 151). In addition, each state got to set limits to how much the Bell companies ...

Business Strategies and Human Resources

who do not yet recognize that the competency-based business strategies of the today are dependent on people. It is scarce knowledg...

The Creation of Wealth According to Adam Smith and His 'Invisible Hand'

point is that to Smith, individuals must have the incentive to work. Some argue that during the latter part of the twentieth centu...

Student Submitted Case Study on the Jim Thompson Thai Silk Company

argued that there are only two forms of competitive advantage, that of cost advantage, where a company can produce goods at a much...

Richard Hoggart's Scholarship Boy

from even his or her family for trying to improve himself. Hoggart also addresses the working class who have taught themselves s...

E-Systems and the Addition of a KMS or Knowledge Management System

was below $8 at the end of 1999; it last closed near $4.50, which represents an increase of nearly 100 percent. Revenues are repo...

Journalism, Ethical Behavior, and Politics

Issues include "the extent and nature of news editing, framing of news stories, news value, newsworthiness, watchdog journalism, a...

Strategy of Prince Hamlet of Denmark

of his day to day life that he would never be able to keep his plans from her. So, he has decided that he must pretend to sever th...

Vodafone in Nigeria and Potential Market Entry Strategies

However, the entrance into the market is not as simple as this, with many different influencing factors. Porters Diamond m...

Sound Management Strategy of SWA

-- its drinks were "love potions," while peanuts were considered "love bites" (Hoovers Company Profiles, 2003). But when Dallas/Fo...

Stock Strategies Compared

would have earned during this same period in the average actively managed fund (2000). In determining these figures, Malkiel even ...

Cometa Network Partners' Strategies

advent of the Internet in the first place. People are getting used to sending e-mail messages and pictures from their cell phones....

Krispy Kreme's Strategy

sought to return to the original successful methods. Today, the company runs a distant second to leading competitor Dunkin Donuts...

Nike's Employee Recruitment or "Making the Fit"

proverbial "disgruntled" employee leaked an internal report, detailing abysmal working conditions in the factories. The student ...

Cats and Their Strategies of Survival

their desire to continue the species (Turntide, 2003). This is one reason that feral cat colonies increase at incredible rates, a...

Strategies of South Africa Breweries

and Lawson, 2002). As per capita income continues to increase in these emerging markets, however, expenditures on other items beg...