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Essays 2911 - 2940

Risk Management and Insurance Software Online Development and Marketing

In twelve pages this report considers risk management and how a program for marketing and development software can provide an insu...

Marketing Strategies and Hotels' Operations

In five pages this paper examines hotel chains' approaches to operations and various marketing strategies in a consdieration of th...

Fictitious Zulu Company Marketing Plan Sample

In six pages this paper presents a marketing plan sample for the hypothetical Zulu company with relevant headings and a plan asses...

The Marketing of Baseball

Baseball is the focus of attention in this twenty-four page report that is chock full of information. Issues addressed include the...

Pacific Bell and Global Marketing on the Internet

In twelve pages this paper examines how Pacific Bell can participate in global marketing through Internet applications. Eighteen ...

Corporate Evaluation of the Steinway and Sons Company

In ten pages this paper discusses possible Asian expansion for Steinway and Sons in this evaluation of product, marketing, and man...

Market Planning, Labor, and Human Resources

In five pages this paper examines the importance of product marketing, labor force, and human resources and the linkage between th...

Aspects of a Marketing Study

This paper addresses various topics in the fields of marketing and advertising. This fifteen page paper has eleven sources listed...

Problems and Solutions for K Mart

In eight pages this paper examines K Mart's problems involving manufacturing, finance, marketing, and management and proposes some...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

At the Classroom Forefront Apple Computers Remain

In a paper consisting of five pages the ways in which innovative marketing has kept Apple in control of the education market are e...

Mass Media and Target Specific Marketing

demographic statistics. Establishing this stereotypical reader is as critical to the magazines overall appeal as it is to its adv...

Global Market and Marketing Compaq Personal Computers

In twenty one pages this paper examines the international market in a consideration of the marketing and growth of Compaq's PC sal...

Marketing Product and Price

important to realise that price can be very distorted in the eyes of the consumer, with price perceived by reference to other comp...

American Airlines' Marketing

to travelers. Rationale The long period of economic expansion enjoyed in the US throughout most of the decade of the 1990s ...

Marketing Strategies For The Sonic PDA

such as mobile or cellular telephones and lap top computers, as well as being internet users. We may also want to target early ado...

Porter's Five Forces Model and Marketing Uses

threat is that of the existing competition. The classical school of though is the typical and logical, with strategy planned and f...

3 Corporate Marketing Questions Answered

differences and similarities do you see between domestic marketing and international marketing at Encyclopedia Britannica Inc.? ...

Southwest Airlines' Australia Expansion Proposal

five consecutive annual Triple Crown awards (Southwest, 2002). The Triple Crown is: Best On-Time Record, Best Baggage Handling, an...

Asian Market and the Entrance of Mary Kay Cosmetics

had less to spend on cosmetics; potential customers in Japan had more than anyone. Chinas growth was uneven but dramatic, bringin...

Perceptions and Product Marketing

1998). The increase in put down to an increase in the perception of cosmetics due to the way advertising was taking place, aided ...

Developing and Maintaining Customer Relationships Through Direct Marketing

Direct marketing must be fulfilling many goals as this s an area of rapid growth. This is one form of advertising that is easy to ...

UPS Analysis

that could not be delivered (UPS, History 1907, 2004). And, they did all this at prices almost as low as the post office (UPS, His...

Marketing the Bowflex Machine

(About the Nautilus Group, 2003). The Nautilus, Schwinn, Trimline, and StairMaster consumer fitness products are sold through ret...

Entrepreneurial Small Business Marketing and Advertising Plan

coming up with that product or service, than letting the market know that this product/service is available. This is about determi...

Market Research Designing

project such as this is a success there needs to be more in depth research which cannot be accommodated by quantitative methods. T...

Perceptions, Products, and Marketing

million compared to only $14.2 million in 1900 (Peiss, 1998). The increase in put down to an increase in the perception of cosme...

Organizing a Breakfast Meeting

reaching potential customers, but all the formerly existing ones continue to be available as well. An electronic approach can aug...

Overview of Hilton Hotels

With this information on hand, we can answer some of the questions posed above. First, well address the segmentation and brand str...