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Essays 721 - 750

Hotel Marketing and Directional Changes

In six pages this student submitted case study considers a hotel purchase by an experienced couple who are pursuing market strateg...

City Marketing Planning

In five pages this paper considers the example of Brussels in a case study of how to develop a city marketing plan with various re...

Texas Instruments Case Study

In a paper consisting of five pages Texas Instruments is considered in this company case study. There is no bibliography included...

Case Study on the WWF

In five pages a case study on the World Wrestling Foundation focuses upon its successful marketing strategy as well as providing a...

Mexico's Wal Mart and Multinationalism

In six pages this paper examines multinational enterprising in a case study of Wal Mart's entry into the Mexican market. Seven so...

Fixed Rate Contracts and Acme Crating

In a paper consisting of nine pages the method development of designing fixed contracts for firms that are satisfactory to supply ...

Merck and Strategic Planning

In five pages this paper discusses strategic planning and decision making in a case study of the Merck pharmaceuticals company. F...

4 Ps and New Product

This paper presents a case study about a brewery that wants to introduce a non-alcoholic beer to the market and uses the 4Ps metho...

Characteristics That Make a Team

More and more companies are using virtual teams, which allows the business to bring together experts no matter where they are loca...

AN ANALYSIS OF HARVARD BUSINESS CASE "REVERSING THE AMD FUSION LAUNCH"

This 7-page paper focuses on a marketing analysis of the Harvard Business School case study "Reversing the AMD Fusion Launch. The ...

Lend Lease Case Study; Improving Organization

undertake these high type of projects, it is a real estate company undertaking a broad range of projects, such as the mega-project...

Non Discrimination under GATT

substitute product does not receive the same taxation treatment. This is important as it extends the potential for a like product,...

Time Warp 2 - Results and Plans for Time Warp 3

sales of the product. The decision was to retain the 2012 prices for the X6 and the X7 but with a slight shift in the R&D budget t...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

Enterprise Rent-A-Car And Costco Wholesale

at each company began their careers in very low positions at a store or location. Although the information provided does not dis...

Accounting Case Study; Plenty Money Sdn Bhd

and partly from increased sales. The turnover is only one area of concern; there will also need to be consideration of the profi...

InterClean; Job Analysis and Training Plan

after sales service skills. From this there are complimentary skills for both sales teams, but there are also areas where are wea...

Change at Monsanto

In the 1990's Monsanto changed from a general chemical company to a firm specializing in life sciences. Using a case study the ch...

csr Largest Yogurt Company

The largest yogurt company in the world is Dannon, a subsidiary of Danone. This essay discusses a case study from Harvard regardin...

Technology Vendors and Marketing Issues

In a paper of eight pages, the writer looks at technology vendors and potential marketing issues. A case study is presented as a h...

Marketing Strategies for JP Business Solutions

In a paper of five pages, the writer looks at marketing strategies. JP Business Solutions is used as a hypothetical case study. Pa...

Improving Diversity Recruiting

or social reason to pursue diversity. A tool supply company will pursue greater diversity solely because it is good business sens...

Sylvan Learning Systems

also offered a guarantee - if students did not gain at least one grade level following the typical 36-hours of instruction, the co...

Kerry Group plc - Case Study

dairy farmers in County Kerry, Ireland in 1974. It began under the name of the Kerry Co-operative Creameries. The farmers involved...

Positioning the Frigidaire Front-Loader

the product space"; "Collecting information from a sample of customers about their perceptions of each product on the relevant att...

Australia Soft System Modeling and Rural Tourism

also limit the type of marketing that can take place. Marketing for a single organisation may be very difficult, especially where ...

A Strategic Proposal for American Airlines

worst period they have faced. To survive there has been increased borrowing, $800 million using the credit line and $200 million...

Worker Availability Assurance

workers must wear steel-toed shoes, they are not required to own them. Workers are not guaranteed any specific number of hours an...

DayOne Case Study

venture capitalist as well as angels and other sources of finance ((Mainprize et al). The VIQ software and model helps the manager...

Success Strategies of Michael Porter and David Aaker's Saturn Corporation Case Study

The first factor that any paper of this type will need is a theme, or a thesis statement. The thesis statement is one on which th...