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Essays 1771 - 1800

Harvard Case Study on the Land Rover Discovery SUV

The Land Rover Discovery SUV The Land Rover became a part of life in the United Kingdom in the late 1940s. It was a high quality ...

Pharmaceutical Marketing

emotional appeal, where marketers have sought to appeal to either negative or positive emotions with attempts to find the right em...

Case Study of Easy Weddings

entire supply chain directly and indirectly and encompasses the time before and after the sale (Chaffey, 2007). The Easy Wedding s...

The Affordable Care Act: A Look at Policymaking

facilities that it was intended to achieve. Looking at more specific indicators, however, one can see from the literature review ...

SONY PLAYSTATION AND MARKET RESEARCH

has done so. Its Wii console, for example, was developed specifically to attract non-gamers (typically young males). In fact, it c...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

Blair Water Purifiers in India- A Qualitative and Quantitative Case Study

as inductive reasoning. The strength of the quantitative approach is in its reliability or the repeatability of the pattern. The...

Target Marketing and X Corporation

the benefits of using marketing in order to help the market realize its core benefits from a product. In discussing various market...

X Corporation Market Entry

late entry is the best possible scenario for the company. Benefits of Later Market Entry Among many businessmen and women...

Marketing and Management Across Cultures

epistemologies and moralities (Westwood, 2001, 242). Epistemology There are several ways to define epistemology, bu...

Role and Benefits of Key Person Insurance

GDP originating in services, concentrated into a single area it become apparent that there is a heavy reliance on intellectual cap...

'Don't Call Me Sweetie!' Australia Nursing Study Reviewed

In six pages this paper examines nursing care from the perspectives of nurses and patients as reported by this Australian study. ...

Automotive Industry and Product Change Management

2. Different types of change. There are many types of changer, from the internal changes dictated by process, technology and econ...

Four Issues Regarding the History of Australia

also occurred in numerous nations in the mid- to late-1950s through the 1970s (Spooner, 2002). The focus of this wave included: "e...

Robert Shiller's Irrational Exuberance

how to best respond (Irrational Exuberance, 2002). During the period between 1994 and 1999, the Dow Jones Industrial Average tri...

Harvard Business School Case Study of Heineken N.V.

occasional use rather than everyday use. This association may be seen as a strength as it is well established. However, it may als...

Business Report on Biotechnology Exportation from Australia to the United Kingdom

2.1 The Potential of Exporting to the UK When looking for a country to export to there are numerous considerations. The reason ex...

Organizations and Effective Communications Building

There are few realms where interpersonal and organizational communication processes play a more important role than in a business ...

Analysis and History of the Dow Jones Industrial Average

One hundred fifty seven enterprises listed A shares and two companies issued convertible bonds which all had an aggregate capital-...

Toy Helicopters' Marketing

resources to support the product while not attaching the entire future of the business on a single product. "All products h...

Textile Industry in the United States Analyzed

In a paper consisting of fifteen pages the manufacturing of textiles in the U.S. is analyzed and discusses how some of the items p...

Case Study on the Cola Wars Between Coke and Pepsi

these manufactures have a relatively low requirement for investment, a top cost of $50 million for a concentrate plant will servic...

Internet Business Marketing

And the transformation is expected to become even more important as the twenty-first century unfolds (1999). While it seems as if ...

Artist Horace Pippin's Life and Times

of his arm, and it also affected his ability to paint. In 1920, Pippin would marry Ora Giles of South Carolina and they settled i...

Industry Report of Internet Computer Marketing in Europe

higher tech products, such as computers it may be argued that the potential market may be more attractive. Simply by the nature of...

Marketing and the Impact of the Euro

In nine pages this paper examines the marketing of a UK cheese producer in terms of the impact the single Euro currency will have ...

Brazil and U.S. Markets for Instant Coffee

In six pages this research paper examines the connection between the instant coffee markets of Brazil and the United States and al...

Paying Employees Based on Performance

In an attempt to cut costs, many organizations are looking at performance-based compensation. This paper discusses the pros and co...

Photos4u Marketing Plan

In ten pages this paper examines a new photography studio's marketing plan in a city of California with 200,000 in a consideration...

Crisis in Hong Kong

In five pages this paper examines the process of marketing and how Hong Kong faces a crisis situation that will involve developing...