YOU WERE LOOKING FOR :International Marketing Research Methodological Choices
Essays 631 - 660
In four pages this paper discusses an 'all in one' handheld telephone in a consideration of how to conduct appropriate research in...
In nine pages this report considers British Airways in a market research examination that discusses the airline industry as a whol...
In fifteen pages this paper discusses such factors as economics, politics, society, and environment as they will influence the fut...
and other uses for the research. Following are four ways in which marketing research is used, but this list is by no means exhaust...
2) determining a research design; 3) identifying data types/sources; 4) designing data collection forms and other methods; 5) dete...
such provide a tool that has different value adding characteristics. In defining competitive intelligence there are two facets, ...
both ask customers what they want and then make efforts to supply those needs. Several have found that ignoring customers changin...
learning about the customers of competitors and what competitors are doing to gain market share. The voice of the customer simpl...
the best possible prices or product availability are meaningless of potential customers are unaware that a certain organization co...
properly, is limited by their typical restriction to a two-dimensional plane (1997). In some way, it is not the research that is a...
already competes with. The major competitor is Red Bull, which has 43% of the market in terms of dollar sales and 30% in terms of ...
Examines market research and how it can be more effective. There are 2 sources listed in the bibliography of this 5-page paper....
Social media is playing an increasingly important role in firms marketing strategies. This paper presents a research proposal des...
If they "start to introduce next-generation services in 2003, GPRS and UMTS non-voice revenue will increase dramatically" (Study p...
that customers will be lining up to purchase the new line of products. This is the same line of reasoning that Detroit auto maker...
which also is of importance to marketers. Further, older teens are close to adulthood, and they can be expected to continue to bu...
able to help counteract any researcher bias. In any research there will always be bias, by separating the questions from the resea...
be in the answers of many people. This indicates the importance of marketing. If low cost carriers, who are able to differentiat...
purchase from the firm in the last twelve months, alternatively the definition may be the last six months1. The way that t...
in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...
a room are important and how the current quality of bedding and towels are perceived. 2.1 Type of Study The research needs to g...
were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...
In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...
Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...
or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...
illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...
have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...
technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...
attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...
quickly (Haagen-Dazs, 2002). Haagen-Dazs was sold to The Pillsbury Company in 1983 and the brand has now expanded into nearly 60 ...