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Essays 1411 - 1440

Demand and Elasticity

In five pages the elasticity of demand concept is examined with the argument presented that entrepreneurs consider it important be...

Forest Industry of Canada

In five pages this paper presents an historical overview of Canada's forestry industry in a consideration of companies and the gen...

Marketing Case Study of First Alert Smoke Detectors

This report presents a marketing case study of First Alert smoke detectors in six pages. Five sources are cited in the bibliograp...

Hypothetical 2000 Advertising and Marketing Plan for Budweiser

In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, an...

Clinique Environmental Analysis

In six pages an environmental analysis of Clinique's new cosmetic product to be marketed in Canada and the United States is presen...

Jenny Craig Marketing Analysis

This paper consists of eight pages and presents a Jenny Craig marketing analysis. Two sources are cited in the bibliography....

Marketing Principles

be approached in new ways, but more importantly, with a profile, a target market can be created. For example, if one runs a toy st...

Fictitious Zulu Company Marketing Plan Sample

In six pages this paper presents a marketing plan sample for the hypothetical Zulu company with relevant headings and a plan asses...

U.S. Market Positioning of Land Rover North America

In eight pages this paper examines LRNA as presented in Harvard Business School Case Study 9 596 036 regarding U.S. market positio...

Mock Interviews Involving the Dual Labor Market

etc." How do supervisors and co-workers treat you? "They treat me just like any of the other workers, which is with respect ...

LA Gear Shoes' Marketing

In eight pages this paper presents BCG and SWOT analyses in this consideration of how to market LA Gear for men's athletic shoes d...

Bolivia and Cell Phone Marketing

In sixteen pages this paper examines how to market cellular telephones in a region like Bolivia that does not even have complete s...

United Airlines' Marketing Audit

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

Financial Analysis of Southwest Airlines

In five pages this paper presents a corporate history and financial analysis of Southwest Airlines that includes market ratios. S...

New Independent Consulting Firm Marketing Plan

This paper consists of seven pages presents a marketing plan for a new independent consulting business. Six sources are cited in ...

Global Marketing of Computers

In five pages a United States' computer retailer is considering expanding operations to Morocco and this paper presents a marketin...

Ownership of a Small Auto Repair Shop

TV, radio and recent magazines and also free hot chocolate, coffee, tea, fresh donuts and danish. Vending machines offer additiona...

Chemical Company Marketing Case Study

In eleven pages this paper presents a student submitted case study analysis that considers an assessment of a variety of situation...

Buffalo, New York's Small Home Repair and Improvement Company Financial and Marketing Overview

Those companies competent in their work and providing real value for customers have no difficulty in achieving success. Homeowner...

MCI and ATandT

In ten pages these telecommunications' competitors are examined in terms of positioning both past and present, financial data, a s...

DRINK-DRIVING VIRTUAL REALITY GAME: MARKETING OVERVIEW

asked to describe the six macroeconomic environments within the larger macro environment, and discuss the trends and theories pert...

LEGO - MARKETING STRATEGY

estimated that the break-even point of this product could happen within the next three quarters. By treating SeriousPlay as...

Plan for Starting a New British Supermarket Chain

the businesses launched a marketing manager will need to be recruited. The organization will seek to benefit from a positive corpo...

Are Western Strategies Suitable for Use in Businesses in China?

2050, there is a large pull factor for western companies to ether this market (Mintzberg et al., 2008). However, where there are b...

How is Net Present Value Influenced by Competition?

this tool is impacted by the market conditions. A key input into the equation is the revenue that is produced; this will be impact...

Commandments and Sins for Marketers

when they took the leadership passion and gained mass-market appeal despite Apples first mover advantage, 4. The company has no...

BabyCare Ltd Case Study

assumed 90% retention rate is over optimistic (as it is higher than any levels achieved so far) there is still a high level of gro...

Apple Inc. SWOT

Operating System market share has risen each month in seven of the last eleven months (Information Week, 2009). Sales for computer...

Developing a Communications Strategy for the American Red Cross

foundations for the way that the message should be communicated can be determined, along with channel choice, determination of any...

The Marketing of Innocent Smoothies

separately. 2. Question 1; Environmental Trends and Opportunity It may be argued that the product they developed fitted in well ...