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Essays 271 - 300

Amazon.com and the Italian Market

never seen itself as being constrained to the segment of the online market it was merely starting in that area. Today the company ...

Adding E-Commerce To An Existing Business

and a map that shows where the business is located and the products they offer. Many of todays consumers do their comparison shopp...

Fast Food and E-Commerce

profit margins, but may increase over all profits. It is only by looking at the way these influences may be exerted that the impac...

Dell Computers' Consumer Marketing

In seven pages this paper examines how Dell had had to shift its market from the business sector to computers and how the Internet...

PROMOTIONAL PLAN FOR MAGIC JACK

cable companies that offer high-speed Internet are going to introduce their own VOIP products in the coming months and years. In t...

Internet Gerocery Shopping and the Case of Webvan

an already low average operating margin (4%) * Need to build warehouses and hubs to * Less choice than traditional stores * Hi...

Internet Marketing To Age Group 13-17

himself and his social significance, social networks provide that measure of acceptance every youth aspires to achieve. These for...

How to Use AdWords

with a list of keywords, to the engine" (What is pay per click advertising?, 2009). They also tell the search engine how much mone...

INTERNET MARKETING AND CONSUMER BEHAVIOR

open the discussion, well first point out the differences between traditional marketing and that used for the Internet. Traditiona...

Sears: Electronic Versus Print Marketing

evaluating Sears, for example, a firm that is well known to the majority of Americans, is its brand image truly successful? How do...

Internet Sales and Product Promotion

In five pages this paper discusses Internet product sales and promotions in an assessment of online pros and cons, as SWOT analysi...

Marketing Function Changes

In five pages marketing function changes are discussed as they relate to changing consumer preferences and Internet technology. T...

Small Business and the WWW

the middle of the night, design Christmas presents for two nieces and a co-workers child, make special shipping instructions, and ...

An Examination of AT&T

In five pages an overview of AT&T is presented in terms of profit, revenues, management processes, Internet involvement, marke...

Consumer Behavior Changes and Marketing Implications

In thirty three pages consumer behavior since the 1920s is examined along with the implications changes had upon marketing with Wo...

Business and Electronic Commerce

In eleven pages this research examines Internet marketing in a consideration of its implications for business with globalization a...

Small Global Businesses and the Impact of the Internet

In eight pages this paper discusses how small businesses have been able to successfully compete in the global market due to Intern...

Internet Air Freight Marketing

In ten pages this research paper examines UPS and FedEx in a consideration of how an air freight carrier can succeed at maintainin...

Internet and Restaurant Marketing

In five pages this paper discusses how restaurant chains use the Internet for marketing purposes. Five sources are cited in the b...

Internet Marketing of Music

In six pages this essay examines music marketing in a consideration of the past, the present, and the future with the impact of th...

Amazon.com, the Internet, and IT

In eight pages this paper examines the information technology uses of Amazon as a way of creating competitive advantage and also c...

Marketing at Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

Marketing and Opinion Leader Targeting

care products. This is especially true when consumers believe the person really is a doctor or other health care professional. E...

Internet Payment Services' Marketing 2

given a great deal of attention. All of business has changed today - some aspects have changed in philosophy; others have been af...

EU and Nike

from Europe boosting revenue for the company (Wrighton and Bleakley, 2000). Knight, however, acknowledges the mistakes he ...

Marketing Plan of Malaysia's Sun Microsystems Internet Servers

In thirty pages this paper includes a discussion of Malaysia's cultural climate and information about the country and then present...

New eCommerce Business Marketing

In seven pages this paper discusses how to start and successfully market a new Internet business featuring a hypothetical example....

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

Resources on the Internet and its Applications

it is also essential that people realize that its true beginnings were actually with the United States military, which wanted to d...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...