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Essays 331 - 360

Marketing Plan for Grand Optics

for the products under the brand. The marketing will focus on differentiation with the use of both aspiration and association mark...

Maxis and the Malaysian Telecommunications Market

telecommunications services in Malaysia is competitive, the dominant provide is Telekom Malaysia, the government controlled operat...

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

Planning for Ikea going into Egypt

(Hooley et al, 2003). These are all objective measures, but the use of more subjective measures are also seen in some segmentation...

Nintendo Wii; Marketing Objectives and Target Markets

dominance over the interactive gaming market. When looking at the marketing objectives for their Wii a similar pattern to t...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

The Internet’s Reshaping of Culture

sort of culture where communication is quicker and easier to do, thus bringing people closer in many ways. On the other hand the...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Managerial Process Management Tools

The four functions that Mintzberg described decades ago when building on the work of Henri Fayol continue to be applicable today, ...

B2C and the Internet's Effective Uses

mass summary might not be appropriate. For this reason this example essay paper takes a look at how a target market might be defi...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Internet's Ethical Challenges

The Internet now touches practically every aspect of our lives. With it our culture has evolved. The Internet too has evolved, h...

Contemporary Brokerage Firms and the Internet's Impact

In twenty pages this paper discusses how present day brokerage firms and employees are impacted by Internet trading. Thirteen sou...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Internet's 'Industrial Revolution'

In eight pages this paper compares the Internet with the Industrial Revolution in a consideration of similarities. Six sources ar...

Sports Industry and the Internet's Impact

In ten pages this paper examines the sport industry impact of the Internet and the World Wide Web. Nine sources are cited in the ...

Internet Telephony Industry IDT, VocalTec and the Internet Telephony Industry

In five pages Israel's VocalTec and the American IDT companies are contrasted and compared in an assessment of the Internet teleph...

Kolb Model and the Internet's Future

In twenty six pages this paper applies the Kolb model to the Internet in a consideration of its future development with regulatory...

Globalization and the Internet's Role

In eight pages this paper examines globalization in an overview of the role the Internet plays. Eleven sources are cited in the b...

Internet's Negative Societal Effects

In five pages this report examined the negative social connotations associated with the Internet. Five sources are cited in the b...

Time Travel and the Internet's Cyber Telephone Museum

In twelve pages this paper examines the Cyber Telephone Museum in which the Internet uniquely depicts the history of the telephone...

Internet's Importance to Schools

In three and a half pages with an outline of a half page this paper discusses the importance of schools being connected to the Int...

Internet's Evolution

In ten pages this paper examines how the Internet evolved in a consideration of various contributing factors. Eight sources are c...

Korean, Chinese, and Japanese Communication and Education and the Internet's Impact

In five pages this paper examines how the Internet has affected communication and education in these countries. Five sources are ...

Questions About Project Management Articles

all can be outlined and appreciated. For example, if this is a project for a new supermarket it may include all elements from the ...

TOTAL QUALITY MANAGEMENT: FAD OR LEGITIMATE TOOL?

many definitions out there, however; such as continuous improvement, customer focus and employee involvement. Most TQM gurus also ...

Ishikawa and TQM

Management" or TQM. This paper is a brief biography of Ishikawa, his key ideas; how he has influenced quality practices around the...

Comparing and Contrasting TQM and BPR

result in improvements (Mintzberg et al, 2008; Reed et al, 1996). Defining TQM is difficult, there is no standard definiti...