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Essays 751 - 780

Compounds of Sodium

?ngstrom is one ten-billionth of a meter) (Barbalace, 2003). The structure of the crystal is a cube and the electron configuration...

Organizational Development

and large companies alike in a range of different sectors. The market position adopted by the company will also be influen...

Advertising and the Internet

to promote a product to capture the most return on the advertising dollar. In "Guerrilla Marketing: Secrets for Making Big Profit...

Internet and its Strategic Uses

seen as part of a higher level IT strategy. In looking at the use of the internet it cannot be separated form the IT strategy and ...

Airbus Case Study

has been the dominant supplier of aircraft. It was only in 1970 when Airbus was formed that a potential long-term competitor becam...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Online Customer Decision-making

stresses the importance of online integration between online marketing affiliates. When customers run into problems in brick-and-m...

Sears: Electronic Versus Print Marketing

evaluating Sears, for example, a firm that is well known to the majority of Americans, is its brand image truly successful? How do...

INTERNET MARKETING AND CONSUMER BEHAVIOR

open the discussion, well first point out the differences between traditional marketing and that used for the Internet. Traditiona...

Cash Flow Statement

cash and cash equivalents -40,000 The case provided nearly all of the figures required. However the amount of shares issued incre...

EBay; Key Success Factors

the goods, there was no stock needed and in the early days the payments was arranged between the buyer and the seller privately. T...

Types of eMarketing

be adapted. To consider how marketing is divergent from traditional marketing and how it may be seen as similar we first need to ...

Ways to Launch an International Brand Name Hotel

This 3 page paper discusses three ways in which oen can start an international brand name hotel. The methods include direct mail, ...

Internet Uses by Museums

their work" (Will, 2003). There are many types of resources that museums can use, depending on what they want to do. Some "have ...

Impact of Marketing Technology on the UK Supermarket Industry

of competitiveness is reflected in the expenditure in marketing in 2003 which totalled ?112.1 million (Euromonitor, 2004). ...

Marketing Case Study of Best Buy Internet Advertising

there is in the center of the site an ad that says "keeping cool in the summer is possible" ("Best Buy," 2005). Next to it is a re...

The Decision-Making Process Involved in Using or Changing Internet Vendors

is the responsibility of the project manager to ensure that everyone involved is on the same page. All project team members shoul...

Technology and Trends in E-Marketing

has introduced customer relationship management as a way to build and maintain markets. In this paper, well examine some fa...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Webvan's Marketing Failure

personally had done his shopping and loaded his bags into his home himself. For only a slightly higher total cost, the customer w...

Interactive Marketing's Value

taking place at the same time to discourage attention. Other forms of marketing such as direct mail and internet marketing have fe...

Marketing Potential of XBox Gaming Online

fifty (Business Wire, 2005). "Blackhawk Down" is also interesting in demonstrating the marketing pull exerted by XBox liv...

Overview of the Microsoft Antitrust Case

fence replied: "Thats crazy. Microsoft is on a rampage, and the Department of Justice should rein the company in" (1995, p.106). ...

WWW, Demographics, and Marketing Information Systems

information system. These include Plog Research, the web site of the Kentucky Cabinet for Economic Development, FreeDemographics....

Internet Utilization of Virgin Records and Liz Claiborne

But Liz Claiborne has also worked in cyberspace as well. Needless to say, Claiborne has its own website, www.lizclaiborne.com, whi...

3 Corporate Marketing Questions Answered

differences and similarities do you see between domestic marketing and international marketing at Encyclopedia Britannica Inc.? ...

Investigating Cyber Bullying Using The Internet

This essay pertains to critiquing three Internet sources, a blog, a video and a podcast, as to their validity and applicability to...

Questions on Business and Economics

Six answers are provided to questions asked by the student. The first question looks at three different models of culture; Hofste...

Embezzlement that Lasted Twenty Years

In all likelihood, fraud is going on in most if not all organizations every day. It might be small or it could be large like the n...

Employee Potential to Steal

Linda has been given many responsibilities, including deciding which accounts are uncollectable and written off. The Fraud Triangl...