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Essays 151 - 180

Role of Customer Relationship Marketing

of separate unconnected events, but an ongoing event that develops and changes and is renewed. There are different stages in rel...

Services Marketing and its Role

a point services marketers must keep in the forefront of their approaches. In the beginning, advertisers had not yet learne...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

Motivation for the Purchase of Cosmetic Surgery

are extremely important. The purchase of plastic surgery is undertaken by men and women, but the main target market remains women...

The Benefits and Dangers of Using Personalities to Promote a Brand

(Reyes, 2006). Alan Sugar has been used to marker National Savings (Ashworth, 2005), Anthony Stewart Head and Sharon Maughn advert...

Proposal to Market to McBride Financial Services

firm a large target market that may be divided into different segments, where there are many of the same needs, but there may be d...

Marketing to the Poor

were lacking in material things. This was viewed specifically as an economic division where certain people had failed to reach a b...

Small Business and the Marketing of Computer Services

In seven pages this paper examines small business in an assessment of end to end computer systems services marketing with marketin...

Market Research and Answers to 2 Questions

In five pages questions on conducting market research and marketing differences between services and products are answered. Three...

Overview of Marketing Services and Differences

In three pages marketing products and marketing services differences are examined with the 4P's among the topics of discussion. T...

Garzarelli's Edge, The Sequel (Article Review)

CNN and Newsweek, it would seem as if Garzarelli is an excellent analyst. Why is Cubster so critical? A large part of the critic...

The Plan for Setting Up a New Hostel for Backpackers

the potential sources of revenue and reduce the risk associated with the project. The facilities will include a pub/bar which will...

3 New Marketing Suggestions

existing facilities to produce and sell these burgers. The requirements in terms of addressing the burgers can be met by the exist...

DHL Overview

last names - in 1969 as a service shuttling shipping documents between San Francisco and Honolulu (History, n.d.). This was well ...

Tourism and the Internet

the internet as a distribution channel. 2. Patterns and Influances on in Tourism Tourism is one of the few areas of continued ...

The Regulatory Framework for Internet Banking in the United States

Traditional banking regulations have not been sufficient to cope with the challenges presented by the online environment and the i...

Workplace Communication and E-Mail

23). Because there is a blurring of the boundaries that exist between that which is personal and that which is totally related to ...

Technology and Globalization

that the world was round, following the voyage of Christopher Columbus to America, when seeking to find a route to India, a journe...

The Internet as Distribution Medium for Music

space and working capital, they are limited to what they can sell by the available space and the amount of capital that can be tie...

Growth of IP Telephony

In ten pages this paper considers this Internet phone service and its amazing growth throughout the late 1990s. Eight sources are...

Clearsky Strategy Alternatives

a price which is greater than the cost level of providing that differentiation (Grant, 2004). In trying to undertake a cost adva...

Email, Ecommerce, and the Internet

In six pages this essay discusses the behavioral impact of the Internet in a consideration of electronic commerce and email....

Internet and Open Access

In four pages this pape discusses the Internet Ventures case in a consideration of the ongoing battle between the smaller online s...

Internet Explorer, Netscape

browser statistics compiler indicates that 76.1% of visitors employ Netscape Navigator and only 4.1% use Internet Explorer" (Wingf...

Patient Teaching Plan on Diabetes and the Internet

In five pages this paper examines how the Internet can be used as a tool to teach patients how to manage the disease diabetes....

Record Companies versus Napster Inc.

In ten pages this research paper discusses the changes being made to the record industry as a result of Internet technology and th...

'Eyes R Us' Web Page Development

In twelve pages this report considers how a company known as 'Eyes R Us' can develop a website that is both an effective as well a...

Internet Banks

In a paper consisting of ten pages it is argued that Internet banks must be considered branches since even though it is not a phys...

Manager Training And Development at AOL

An analysis of the training successes and failures experienced by the world's largest Internet Service Provider. Total Quality Ma...

Uses of the Internet

In ten pages this paper discusses the uses of the Internet with various concepts and services described. Ten sources are cited in...