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Essays 811 - 840

Effective Marketing Communication and Element Integration

In ten pages this paper examines integrated marketing communications in an evaluation of its effectiveness in sales promotion, dir...

Global Logistics Network and Competitive Advantage

in the use of the Internet and on-line services by the average American worker. What the typical business network system has done...

Marketing Case Study of Lancôme

In five pages this paper answers student posed questions pertaining to Lancôme in a consideration of decision making, sales ...

An Analysis of Coffee's Popularity

In a paper consisting of 5 pages the methods of advertising campaigns and marketing strategies and their impact upon public's perc...

Electronic Commerce and Its Future Promise

and security. In other words, as nonusers begin using the Web to shop, they will be a more conservative group than current users. ...

Predicting Company Profits Economic Model Development

In six pages predicting a company's profits through a regression model development that cross references assets and sales is discu...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Analysis of a Newsweek November 27, 2000 Print Advertisement

and choose to visit a marketing consultant, you may be sure that for "x" amount of dollars, he/she will find a way to sell it for ...

Uniform Code Value, European Law, Contract Law, and the 'Battle of the Forms'

In 28 pages the impact of globalization on twenty first century European contract law is assessed in a paper trail that covers amo...

Family Holiday Mishaps and Laws of the United Kingdom

English law such as the Sales of Goods Act are examined in this paper that considers a family's misadventures while on holiday con...

Overview of Merck and Company

In ten pages this report examines a pharmaceutical corporate giant in a discussion of sales, financial performance, change, opport...

U.S. Current Statistics

Full time.............................| 91,868 Part time.............................|...

Foreign Policy in the United States and Relations Between the President and Congress

The post 1960s relationships between the President and Congress is examined in ten pages with foreign policies including arms sale...

Home Entertainment and Films

In eight pages this examination of the home entertainment industry focuses on films with a discussion of sales markets and video r...

Alaska and the Control of Alcoholic Beverages

In ten pages an overview of Alaska laws as they pertain to the sale and possession of alcohol are discussed with a Burrow prohibit...

Avon and Mary Kay Cosmetics

companies boast that fully 30% of their distributors earned more than $70,000 before joining the organizations. In those days of ...

Volkswagen Marketing Audit

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

Marketing Strategies For Saab.

This paper discusses various sales statistics, goals, and marketing strategies used by the Saab Motor Company. This ten page pape...

General Marketing Overview

In eight pages this paper discusses marketing in a general overview that includes conceptual definition and consideration of such ...

Manhattan Men's Clothing Store Business Plan

In ten pages a new men's clothing store in New York City is examined through a sample business plan that includes company informat...

Soul Food Restaurant Start Up Business Plan

the ideal way to attain their desires. K & S Associates is in the start-up phase of business and we believe, based on market rese...

Health Spa Business Plan Start Up

In ten pages a sample plan for starting up a health spa business is presented through success criteria, company overview, location...

Considerations before Entering the Global Marketplace

The writer discusses some of the things Blue Chip Franchise Corporation (BCFC) should consider before it moves into Dubai, includi...

Movie Advertising and Placement of Products On Screen

In nine pages this paper considers how products benefit from being placed on screen in television shows, computer games, and films...

Base Plus and Base Salary in Benchmarking

In ten pages this research paper considers how changing sales personnel compensation from straight salary to base plus compensatio...

An Overview of Trends in the Gross Domestic Product (GDP)

This five page paper highlights trends that unfolded between late 1995 and early 1996 in G.D.P. for retail sales, interest rates, ...

Supply and Demand Principles of Economics

In seven pages economic principles such as maximization of profits, diminishing returns, and supply and demand are examined with p...

Meena and Pearl Dock's Small Business Purchasing

In five pages this paper examines purchasing decisions that need to be made in a consideration of imports and risk factors as they...

Pfizer Inc. and Merck and Company

In ten pages this paper compares these two pharmaceutical firms in terms of sales, R and D expenditures, assets, and financial per...

Marketing Analysis for DuoLine Marketing

In five pages this fictitious company is the focus of a marketing analysis that includes a position statement, marketing statistic...