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Organizing for Effective New Product Development The Moderating Role of Product Innovativeness by Eric M. Olson, Orville C. Walker, Jr. and Robert W. Ruekert

In five pages this marketing text is reviewed in an evaluation of a team approach and organizational structure among other topics ...

Financial Products and Market Targeting

. . . and not necessarily in that order. Shopping and consumption have become tied up with far more factors than need, utility, o...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Greek Mythology and the Product Name Apollo

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

U.S. and Products from Japan

In five pages the preference of Japanese products in the United States is discussed in terms of economic issues and impacts. Five...

Buying or Purchasing Products or Services Decisions

In seven pages this paper considers whether a marketing project should rely upon in house goods and services or purchase them else...

Great Britain's Supermarkets and the Effects of Products That Are Environmentally Friendly

modified organisms (GMOs) (23). This example suggests that the farmers who sell to stores in the UK ought to understand the end...

Database Product Features of Microsoft Access97

In five pages this paper discusses the applications and features of this Microsoft database software, which is particularly helpfu...

Greece's Forever Living Products and Employment Motivation Measurement

In thirty five pages this paper discusses Greece's Forever Living Products in a consideration of how to measure employee motivatio...

Name Brand Products and Selling Drug Avoidance

against a close competitor, companies often rally back by offering consumers the ability to obtain their product for nothing, inev...

Linear Product Company Production Analysis

In ten pages this paper discusses a linear product company in a production analysis that includes seasonal needs, time management ...

Analysis of a Linear Products Company's Production

In ten pages this company's production requirements are analyzed in a consideration of inventory and costs. Two sources are cited...

A Corporate Financial Analysis of American Home Products

In this paper consisting of eight pages ratios, gross margins, profit margins, interest coverage, and returns on sharholder's equi...

Product Maximization and Monopolies

has been victim to a barrage of pressure from both its public and private constituency encouraging the disapproval of such an unde...

Why American Products Should be Purchased by Americans

In a paper that consists of five pages the ways in which Americans can support their domestic economy through purchases of their o...

Technology, Electronics Manufacturing, and the Restaurant Industry's Product Life Cycle

different equipment or different raw materials than those currently being used for the existing product line. This initial stage ...

Marketing a Bank Loan and Mortgage Insurance Tracking System Product

the liability. Simply put, reinsurance is characterized as insurance for an insurance company. While it is the goal of primary i...

Gross Domestic Product and Jamaica

In five pages this paper examines how Jamaica manages to succeed despite its rather low Gross Domestic Product. Four sources are ...

McDonald's Service and Product Quality

In five pages this paper applies Deming's Fourteen Points to an analysis of McDonald's service quality and product quality in term...

'Green' Product Development

In a report consisting of five pages developing products that are 'green' or environmentally friendly are discussed. Three source...

Change and an Industrial Products Company's Chief Executive Officer

In five pages this report discusses the fictitious MetCon metal container manufacture in a consideration of the CEO's role in stra...

Delphi Automotive Products Company and Market Orientation

In seven pages this paper examines Delphi Automotive in a consideration of market orientation and the influences of customer healt...

Rolling Bookbags New Product Marketing Plan

In eighteen pages the marketing of a new rolling bookbag is analyzed in terms of competition and strategy with the 4Ps, a SWOT ana...

A New Product Sample Business Plan

In seventeen pages a multimedia phone and its marketing possibilities are explored as a way of examining its advantages and disadv...

Product Placement and Job Design of McDonald's

related products on a ready cooked basis to members of the public. The service is designed to be fast and efficient and environmen...

Testing Product Prototypes

In eleven pages this paper discusses how to test product prototypes through virtual design and design modules that are reusable. ...

Globalization, Gross Domestic Product, and the Business Cycle

In eleven pages these three significant concepts are analyzed with the uses of various tables and charts. Seven sources are cited...

U.S. and Gross Domestic Product Figures

been adjusted to dollars at the 1996 level. Figure 3 If we are using this to measure...

Products and Philanthropy of Pleasant T. Rowland's The Pleasant Company

In eight pages this paper examines the company in terms of its products, organizational structure, and philanthropy. Eight source...

Industrial and Consumer Product Strategic Marketing

In twelve pages this paper discusses the process of buying and the differences between consumer and industrial products in this st...