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Essays 421 - 450

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Personal Jurisdiction Issues and Internet Business Websites

Where jurisdiction is concerned, the courts generally rule one of two ways. First, there is the general jurisdiction which holds p...

TradeCard B2B eCommerce Case Study

means of getting traders and trade services providers to sign on and become YradeCard members? How could TradeCard change the mind...

How Has The Internet Affected Life

eliminating any bias a person may gain by seeing the disability instead of the person (Cohn, 2000). Computers, fax machines, the ...

Traditional Stocks v. Internet Stocks in Terms of Risk

look up and youll see fluffy white clouds decorating a blanket of blue. But to read the headlines and listen to the talking heads ...

Proposed Website for Wick's Pizza Parlor

But theres more than establishing a presence on the Internet than simply deciding to create a web site and putting it online. The...

Computer Attacks and Internet Security

The company was the victim of a "classic Distributed Denial of Service (DDoS) attack generated by the coordinated efforts of many ...

Competition Increases by the Internet

the www.waterstones.com site. The site will come up with the sign Waterstones working with Amazon, and a page that is typically Am...

Solving eCommerce Problems

when one is offering what is arguably the highest quality product in its market. THE BIGGEST E-COMMERCE PROBLEM In todays Intern...

Failure of eToys.com

instances for larger items, selling goods that were then dispatched straight from a manufacturer, in effect the company was acting...

Case Study on New Technology Systems Introduction

these stages involves sending the report between individuals, taking up time, often this will also be between offices with a two d...

Answering Questions on Business Economics

known as the holdup problem. In an contract that is not compete, where specific assets are considered there is the possibility of ...

Ecommerce and Taxation

still address their personal needs when it is convenient for them. "Hundreds of major retailers dot the Web with a fast-evolving ...

Comparison of Internet and Traditional Shopping

become commonplace. This has increased convenience for the consumer, but has also resulted in many smaller grocery and specialist ...

eCommerce Experiences

US$87.4 billion, with a global total at this time being US$657 billion in revenues (Hobley, 2001). By the year 2002 the consumer s...

A Strategy for Entering into an E-Commerce Business

only used where there is not alterative. The main exception to this is the historical data regarding the development of the intern...

Internet and Music Sales

In twelve pages the business of selling music on the Internet is examined in a consideration of competitive advantage and a compar...

Internet Commerce Best Business Model

In a paper consisting of six pages the future of dot com ventures in light of recent failures and the impact of globalization are ...

Starting an eBusiness

flowing in and is useful in determining different and innovative ways to market your own business. In starting a new business pro...

B2C and the Internet's Effective Uses

mass summary might not be appropriate. For this reason this example essay paper takes a look at how a target market might be defi...

EDI and the Internet

information offered electronically. Whether a consumer does his/her banking electronically or files their income tax online, the ...

Computer System Security Types

all security problems, encryption and the use of a firewall, as well as other solutions are often utilized. However, when discerni...

Internet and European Community Competition Rules

recognize that economic strength goes hand in hand with political change (Sutherland, 1997), it is also important to understand th...

Book Review of R.E. Caves' Multinational Enterprise and Economic Analysis

In five pages this book on international relations, the Internet, and business is reviewed. There are no other sources listed....

E-Commerce Failures

to place a grocery order online and have it delivered to his home in the metropolitan areas in which Webvan operated. In the days...

Hong Kong's eCommerce Challenges

In a paper consisting of fifty nine pages Hong Kong's business community is examined in terms of internet trading and ecommerce ch...

Net Gain by Hagel and Armstrong

Concurrently, these same companies are interested in building long-term relationships with their customers, and it has become appa...