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Internet and Digital Music Marketing

In ten pages the evolution of digital music and the internet are discussed from a marketing perspective with Napster's demise amon...

Marketing EMI Music in the Digital Age

that will remain the same, the firm needs to music to sell that is attractive to the market. This is an area where EMI have a prov...

Digital Music - Blog Entries

rapid from this stage in terms of take up of the technolgy in the industry. The Industry Standards Organization (ISO) adopted the ...

The Digital Divide - 6 Blogs

information and communication tools, such as the Internet, and those who cannot" that was given by The Digital Network; which is a...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Strategic Challenges to the Music Industry

extension of this established practice. The music industry claimed that the development was not a surprise, and that the potential...

Music Industry Changes Resulting from Digital and Analog Music

Smaller and easily transportable audiocassettes stored music onto acetate tape that was magnetically transmitted (Patrick, 2001). ...

Strategic Initiatives in Digital Media: Apple Computers, Inc.

that can do no wrong. Once a distant second in the home computer market that was facing irrelevancy as big-box companies like Dell...

The Potential Influence of the Digital Revolution on Society

wave, on written there is a continuous form of data recorded. The way that human perceive information is analogue, as all visual o...

Electronic v. Conventional Music Distribution

In five pages distributing music electronically through Internet download sites rather than by conventional means is critically an...

MP3s and Internet Technology

In ten pages this research paper discusses music and the impact of the Internet on technology in this consideration of MP3 music f...

iTunes ; Will it Change the Marketing Tactics of Major Record Labels

position prior to the introduction of iTunes and the way it changes the music industry, Initially the ability to distribut...

Music Industry Marketing

a point of influence with a major label. The music industry has complained for some time of its inability to sell albums....

The Dissemination and Marketing of Music from Tin Pan Alley to the Modern Day

publishing of magazines or stationary (Tawa, 1990). The main method of distribution involved composers approaching the publishers...

Internet Marketing of Music

In six pages this essay examines music marketing in a consideration of the past, the present, and the future with the impact of th...

Internet and Music Sales

In twelve pages the business of selling music on the Internet is examined in a consideration of competitive advantage and a compar...

Music Industry Protection and Copyright Laws

In a paper consisting of seven pages the ways in which Internet downloading of songs have impacted the music industry are examined...

Downloading Music Legally

legal downloads in the United States and Europe, and it has been predicted that by 2010, downloads may account for up to 25 percen...

KODAK - CASE STUDY QUESTIONS

an emphasis on digital technology. But on the not-so-good side, its not doing a very good job of getting from point A to point B. ...

Impressionism/Music & Art

not explicitly intended to depict any concrete object or situation, but rather seeks to create a "mood or atmosphere," which elici...

Evolution Of Gospel Music In America

anthem music spread more rapidly in the South (Tanner, 2006). It was the minstrel shows that were most responsible for this musics...

Violent Song Lyrics/Teen Aggression

the detrimental emotional and psychological effects that this type of music has on young people. However, besides examining the su...

Overview of the Internet and Marketing III

In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Putting Company Brands on the Internet

Many of these access points may be through shared computers or through a work connection, therefore is also important to consider ...

Adopting an Internet Strategy

Where used for promotion only a company website will act as a promotion tool, giving out information out about the company, promot...

Increasing Business for Dubai Internet City

the following two years. 1. Introduction Dubai Internet City is a well established high tech business park, the 300 million squ...

Scott Joplin & George Gershwin

time," then shortened to "ragtime" (Porter, 1973, p. 2). The innovations that Joplin brought to ragtime were remarkable and uniqu...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...