SEARCH RESULTS

YOU WERE LOOKING FOR :Issues of Service Quality and the Marketing of Transportation Services

Essays 1531 - 1560

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Operational Improvements in Manufacturing Environment - The Case o Morgan Cars

changes have seen the overall capacity of the factory increase from 500 cars per year to over 700 cars per year (Vella, 2007). De...

Report of Actual Ethical Cases

Anyone working in any area of mental health or social services faces ethical challenges and dilemmas on a regular basis and it is ...

Quality Issues and Meaningful Use

This paper is made up of two section. The first section discusses regulations that pertain to "meaningful use" of EMR systems and ...

Moving from Quality to Fashionable Products: Canadian Goose

This 3 page paper gives an overview of the company Canadian Goose. This paper includes a discussion of how the company has changed...

Market Research Proposal

a room are important and how the current quality of bedding and towels are perceived. 2.1 Type of Study The research needs to g...

Internet Marketing and TQM

In seven pages this paper discusses marketing mix as it relates to the Internet and also considers how to implement Total Quality ...

Scottish Foam Limited Case Study

Nicol was astute enough with regard to comprehending industry needs that he was able to address the potential alternatives. Would...

Health Care Delivery and Quality Control Issues

In twenty pages this paper examines health care delivery in terms of the need for quality control and also discusses various relat...

Regina Vacuums and Quality Issues

Next, it needs to win back the customers its poor quality as cost it. These customers are not only the nameless, faceless consume...

Creating Brand Name Recognition

name gives consumers a reason to favor one product over another of similar quality and price. A brand name can have both a functio...

Hotel Marketing and Directional Changes

In six pages this student submitted case study considers a hotel purchase by an experienced couple who are pursuing market strateg...

The Cattle Industry of Argentina

months ago resulted in several of Argentinas promising industrial players exiting the country to move to lower-cost Brazil (Anonym...

IBM Economic Information

In five pages this paper discusses IBM economic information that should be examined when considering an investment including produ...

Total Quality Management and James W. Cortada's Explanation

cultures, one must first understand the classification of culture and leadership. Cortada emphasizes several issues when assessin...

Sony's PlayStation 2 Release Problems

the primary reason for the rush was to reach the market with the PS2 before Microsofts scheduled release of its X-box. Sony did n...

Product Reliability Program Design

Though marketers and non-consumer stakeholders might believe that reduced reliability could lead to increased sales in the future,...

International View of TQM

to quality, whether specific organizations chose to implement TQM or not. Those attempting to implement the facts without the und...

CALIFORNIA PIZZA KITCHEN AND CUSTOMER SATISFACTION

The restaurant business is a very difficult one in which to operate. If everything isnt just right, from the food, to the service,...

Market Expansion for a Gourmet Retailer

appreciate highly differentiated high-quality gourmet food. This may be seen as a niche market, making a mass-market strategy, suc...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Increasing the Quality of Care in Nursing

This 16 page paper outlines the elements that need to change for improving quality of nursing care. This paper explains that the p...

Advantages and Disadvantages Associated with Share Price Increases

The writer looks a some of the advantages and the disadvantages that are associated with significant increases in stock market sh...

Palliative Care/Hospice Websites

This research paper investigates the quality of three sites that pertain to the medical specialty Palliative and Hospice care. Eva...

Market Issues

off potential competition (Nellis and Parker, 2006). This provides some protection for new entrants, and it may be argued is likel...

Implementing a Long Term Quality Management Strategy at Hotel Escargo

service environment and the role of the employees is of paramount importance, as they are a key element in the provision of the se...

Quality Management and the Responsibility of Stakeholders

as pressure groups, local residents, etc (Clarkson, 1995). The most important stakeholders will therefore be the primary stakehold...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Chinese Market

it may be adapted so that it is suited to the market and will be attractive to the market. It is notable that GM had problems with...