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Essays 151 - 180

Unemployment is the Primary Concern

The real unemployment rate is about twice that which is reported by the media. Either report is deceiving - the BLS reports only t...

PR and BP Katrina and Fiscal Cliff

This essay discusses several topics: how to develop interpersonal relationships, different publics in public relations, and the ef...

Tools for Public Relations

The writer presents a paper written in two parts, both parts concern at issues associated with firms using marketing PR. In the f...

Virgin Records, Richard Branson, and PR

then consider the manifestation of PR in the commercial world. With this background we can then apply the lessons to the examinati...

A Case Study on Public Relations

There is currently animosity between the university and the local community, which may result in difficulties when it comes to dev...

Nonprofit Organizations and an Evaluation of Public Relations' Economic Value

organization needs the strategic ability to change and/or reinforce public perceptions and thus, behaviors of individuals and orga...

United Kingdom's Marks and Spencer and Public Relations

UK, and felt by companies such as Marks and Spencer. In effect the market that Marks and Spencer sold to had disappeared....

Defining Public Relations

free advertising for her and her company, which is now doing well. How might one explain this phenomenon? People tend to root for ...

The Negative Side of Wal-Mart and Its Public Relations Campaign

to full- and part-time employees (Weber, 2004). It promotes the benefits of being in a community, including jobs and donations to ...

Wal Mart and Public Relations Issues

retailers were learning at the same time, but that Wal-Mart learned to apply better than most. When Walton was able to buy an ite...

Defining Public Relations

known as the two way street model of public relations, where there is an attempt to help communication take place bilaterally rath...

Proverbs, Job & Ecclesiastes

chapters, which are made up wise sayings, consisting of two lines of poetry. The majority of the book is attributed to King Solomo...

The Impact of Globalization on the Field of Public Relations

Companies are no longer selling goods and services to people in the same town, now their customers may be half-way around the worl...

Business Problem Solving and Public Relations

In nine pages this paper presents a case study that illustrates how PR can assist in problem solving as it relates to pet stores a...

PR Strategies For Target Markets

potential clients to lower their guard and get to know the owners as well as the products, which serve to acquaint existing custom...

An Overview of Public Relations Document Formats

more than a bit of controversy. Some individuals, especially in foreign countries, were worried that the old currency was being di...

Public Relations Field and Mathematics

graphs. People in this field must be able to create them. They should for example know how to compare two sets of numbers and calc...

PAUL SMITH, STEROIDS AND THE SPORT OF JAZKE

This 5-page paper provides a fictitious scenario about a sports player admitting to using steroids on his death bed. The paper dis...

PUBLIC RELATIONS,SMEs AND THEORIES

PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

Management Theory in Good as Gold

A 5 page analysis of Good as Gold as it relates to management, Author Joseph Heller presents Bruce Gold, a committe member that ...

Global Branding And Global Brands

a few years ago. Consumers are not as willing to accept a brand if the company itself does not have a clean record. Creating a gl...

Climate Change

there is only so much oil and no more. When it will run out is a completely unknown factor. A report by BP suggested that oil woul...

Miracles In The Gospel Of Mark

casting out evil from the possessed man and healing Peters mother-in-law and they brought many to the door asking to be healed ((M...

Richard Orsi/Sunset Limited

been presented in dichotomous terms. On one side is the "selfish, greedy, corporate interests" and on the other, stand "the people...

Childhood and Child Welfare in the Progressive Era by James Marten

This book review is on James Marten's Childhood and Child Welfare in the Progressive Era: A brief history with documents. The over...

Herbert Gans/Urban Villagers

slum" and while its residents had their own problems, these difficulties did not evolve from living in this neighborhood (Gans xiv...

Amazon; Expansion and the Future of the Printed Book

This 3 page paper is written in two parts. The first part considers the potential of Amazon to expand into ore product lines. The ...

Quantum Healing: By Deepak Chopra

has written; there are even video and audio cassettes/DVDs explaining his approach to healing. As with his other publications, Qua...

A History of the Holocaust by Rita Steinhardt Botwinick

which occurred in Germany after the horror had ended. Many questions are provoked by the work and some of these are posed by the...