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Worth Regional Airport Board files a suit against Southwest to stop them from operating out of Love Field, which was the downtown ...

as good examples of globalised marketing strategies. If we look at the perceived advantages then we may argue that they are seen i...

In five pages the 'Supplier of Choice' campaign by De Beers is examined in terms of competitior reaction and company strategies th...

structure here is one where a distributor gaining exclusivity will also take on the costs of promotion knowing that they are the o...

Financials. According to a press release on September of 2002, the Bulgari Group announced a "turnover" of $338.3 million (Euro), ...

ways to market your own business. In starting a new business probably the single most important thing that one can do is to creat...

BMW X-5 sport utility vehicles" (2001, PG). Another issue is that for the next several years to come, the ever-worsening economy ...

The capital structure is one of these. The way that a company is funded is seen as important by some. Capital will come from one o...

develop and respond in a more effective manner to the changing needs of the consumers. This enables Dell to control the entire val...

have been used on full service restaurants and expectable in supermarkets, the substitute markets, for many years. When business i...

In the survey of loyalty in the different sectors a points scheme is used, Avis achieved 119 point out if 120 (Avis, 2001). In ter...

such provide a tool that has different value adding characteristics. In defining competitive intelligence there are two facets, ...

the edge on its rivals. For example, if there are two products which are very similar, neither has the advantage, but if one looks...

"With an average daily turnover in traditional global foreign exchange instruments of $1.5 trillion in April 1998, up from $1.2 tr...

as a database, these may also be integrated in with other programmes. For example, Excel is easily used with other Microsoft offic...

The prospect of globalisation has been heralded by many as a potential revolution that could be used to improve social development...

electronic news, papers such as The Wall Street Journal can be considered dinosaurs, simply because the news they deliver isnt rig...

In many ways this later strategy may be seen as contradictory, as in the larger markets it may be necessary to tailor operation or...

market of $221.9 billion, this indicates not only that it is the fastest growing sector of software sales, but also that the sales...

for Dominion Virginia Powers profit," published in the Daily Press on September 7, 2003, it is noted that deregulation of the indu...

fiber-optic backbone network connecting three advanced SuperPOP Internet Data Centers in New York, Santa Clara and London" (Globix...

in which they seek to compete. Companies and a Global Economy Some companies have had good luck taking advantage of techno...

Direct marketing must be fulfilling many goals as this s an area of rapid growth. This is one form of advertising that is easy to ...

that could not be delivered (UPS, History 1907, 2004). And, they did all this at prices almost as low as the post office (UPS, His...

by selecting favoured shares. This is a theory that was developed for the most part at the University of Chicago, the theory is bo...

style of credit cards, all the way to redeeming award points summary online, a service offered by Citibank both in Malaysia and in...

Lewin describes way in which change materialises as the effect of driving and restraining forces (Lewin, 1951). The position of an...

today. It is also necessary to understand the people behind the company. 2.1 Guccio Gucci and the Founding of Gucci Guccio Gucci...

years (Brumback, 1995). This company, intent on providing information to all of its employees, uses a multi-media ongoing training...

Despite Yahoo!s truly auspicious beginnings, the journey into the 21st century has not been without bumps in the road. It must sti...