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Essays 631 - 660

Toyota's Mistakes

There is a lot to learn from the mistakes Toyota made when their cars suddenly accelerated. In terms of ethical leadership they di...

One Way to Determine Effectiveness of Leadership Development

A journal article is reviewed in this essay, Understanding the effects of leadership development on the creation of organizational...

Procter & Gamble's Chief Executive Officer

Robert (Bob) McDonald has been chief executive officer, president, and chairman of the board since 2009. He will retire effective ...

Tom Chappell/An Inspiring Leader

service rather than on profit. Chappell has indicated that he wants his managers "to know that there are alternatives to plotting...

Moses & Jesus Leadership Characteristics

Sacrificial leadership: Jesus sacrificed Himself for all of mankind (Chandra, 2004). Servant leadership is most often associated...

Effective Leadership Cannot Necessarily Be Predicted by Leadership Theories

number of commonly shared characteristics that indicate a more heritable aptitude toward capable leadership. As the name im...

Leadership's Business Role

In eleven pages this paper discusses the business world in terms of the significance of the leadership role with theories by Handy...

Military Leadership and Robert D. Kaplan’s Warrior Politics: Why Leadership Demands a Pagan Ethos

that military action can never be without cost or loss of life, but some costs must be paid. Military leaders must have an acute ...

Nokia in China

market and market share is growing in a rapidly expanding market (Yin, 2006). For Nokia, or any of the companys existing or pote...

Abercrombie & Fitch - An Analysis

store, Abercrombie Co. in Manhattan in 1892 (Abercrombie & Fitch, 2006). Abercrombie was an avid outdoorsman, which was his inspir...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

A Company that Uses FaceBook and Others

All sorts of business have learned about the advantages of social media in creating brand awareness, brand loyalty, customer-engag...

Strategies of Two Fast Food Companies

The writer looks at the way that two firms operating in the same industry compete. The two firms are Yum! Brands and Noodles and ...

Vision Of School Leadership

academic development can only occur if one truly understands the underlying causes of problems and successes; in the midst of educ...

Comparing the Impact of Colonization in Brand's 'Blues Spiritual for Mammy Prater' and Walcott's 'A Far Cry from Africa'

the struggle of colonization of the West Indies and slavery issues from conception to independence. In his poem "A Far Cry from Af...

Marketing Strategies For Dove Brand Soap

familiar with. Before using the case study, theory should be explored to provide a basis for discussion. II. Marketing Operatio...

Cross Promotional Advertising Between Sports Brands and Consumer Products

advertising is the art form of consumer capitalism. In analyzing the kinds of ideas, values and ethics contemporary advertising a...

Prostitution and Different Views

in exploring the issues of prostitution. While we like to console ourselves with the belief that right and wrong are clearl...

The Pros and Cons of Branding in the Restaurant Industry

The writer considers the pros and cons of branding restaurant names, focusing on the U.K. food service industry. However, the writ...

A Plan for Branding an East Tennessee TV Station

as The Volunteers, or more commonly, Vols. People across the region take their college sports seriously; the area code for the Kn...

History and Corporate Case Study of Starbucks

In five pages this paper discusses Starbucks in an examination of its corporate history, single outlet operations, marketing, bran...

A Toyota SWOT Analysis

In a paper consisting of five pages the SWOT analysis is applied to Toyota and the writer also includes discussions of research, d...

New Easy.com Product

Thus, we might see in the future, EasyPharm.com. Another way in which the student would want to make reference to the prediction o...

Advertising's Power

outside of the home to shop for something was very appealing to the consumer. The other big draw was the fact that the average lis...

Sales and Advertising

to it and ignore it. But if Roxane responds, theres a relationship. We move the brand relationship up a notch. Advertising becomes...

Market Segmentation and Branding's Effects

In six pages this paper discusses branding and how market segmentation is increased and reinforced as a result. Eight sources are...

Company and Brand Name Uses

automatically. This is the ideal state, but does not always come about. Underhill (2000) says that "branding and traditional adv...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

Creating a Brand

company was originally developed by a company called BMR Ltd. in England -- and in 1968, the company moved to Shannon in Ireland, ...

SWOT Analysis of YUM! Brand Restaurants

chicken salad, no problem. They simply hop in the car, and go down to the local YUM! multi-branded unit (with KFC, Pizza Hut and T...