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Essays 391 - 420

CUSTOMER SERVICE: AN EXAMINATION IN THE AIRLINES INDUSTRY

2005). Even more interesting is that the "customer is always right" concept isnt true at Southwest Airlines (Taylor, 2005). "We ma...

CUSTOMERS AND RELATIONSHIPS WITH BRANDS

exchange. Davis also points out that societal shifts in recent years means that consumers want more than simply a brand when it co...

Customer Retention and Maximization

other ties, such as technological or formal bonds (Dwyer and Tanner, 2001). The payoff from long-term relationships are obvious:...

The Important of Giving Customers Clues

takes place and services are provided in human and physical context. Sending out the message in this way helps to reinforce the ex...

Corporate Culture, Customer Relations, Social Responsibility

get a real live person on the telephone (PR News, 2007). This author recommends integrating communications and customer service de...

Online Customer Decision-making

stresses the importance of online integration between online marketing affiliates. When customers run into problems in brick-and-m...

CUSTOMER RETENTION IN THE MIDST OF TECHNOLOGY CHANGE

is available to its customer base 24/7. And theres a cost savings to such technology as well (Del Franco, 2007). The problem occur...

Housing Associations Meeting the Needs of Customers

be used for repair and improvements, benefiting the tenants and other stakeholders who have an interest in the area (Wakefield Cou...

Customer Relations Problems at Costco

missing. The implementation of a customer service program certainly would help resolve the issue because Costco pays attention t...

Creating a Customer Survey

D. I am employed ____ unemployed ____ E. (Only if employed) I work for a private company ___ in the public sector ____ F. I am ...

Comparing Nieman Marcus and Marshall’s Customers

this tends to be more limited, The buyers appear to have gone into the shop with a more developed idea of what they are going to b...

Customer-Focused HRM

operation of any given enterprise. The "customer triangle" "is important to the practice of HR" as well personally. The customer...

Banking; Products and Relationship with Customers

offered will include the amount that is to be saved either as a lump sum or as a regular commitment. The reason that savers will...

Implementation of CRM at Verizon

The implementations of an IT system will often have failure, for example, running over budget, running over schedule, not deliveri...

Business Plan to Open a Chain of Fruit Juice Cafes

of a franchising model to help speed expansion in order to create a national chain. The benefits of this plan are * A gap in the m...

Do Any Objectives Set In Operations Management Automatically Create Conflict?

outputs would not sell and the organisation would not survive. The resource utilisation objective sees the firm trying to a...

IT Applications for Small Business or Small Offices of Large Organizations

mimic those used in large companies. Small businesses typically do not have resources to pay employees who are not directly invol...

Gap Analysis for Global Communications

Communications has opportunity to differentiate itself and its products from industry competitors. The company has the opportunit...

Pizza Operations

from being properly recorded and accounted for. The manager will need to ensure that s/he orders quantities sufficient for ...

Outsourcing by American Firms; Political and Economic Influences and Results

of the associated costs, including health insurance costs and legal costs. There are many areas of outsourcing, one of the major a...

The Effects of Organizational Culture

Darrin worked for an advertising agency and the entire show centered around the pressures of his job and his ever-present boss Lar...

Cinnabon; Competitive Analysis

the baked good market. In the US this was worth $42.9 billion in 2004, with a slow growth rate of 2.4% on 2003 (Euromonitor, 2005)...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Intersect Investment Case Study

one sales manager is proud that they have cut the sales call time by 5% and increased sales levels. The same attitude is also seen...

Evolution at Microsoft

to information and its use, dissemination, storage and possible abuse of it. Gates does stress that we need to develop another me...

Letter of Complaint

not spoken to Mrs. Gossip personally and I have not personally heard her make any untoward statements either about my business or ...

Canyon Ranch Case Study

tool that can create value rapidly. Question 2 The strategy of Canyon Ranch using CRM may should resemble the current strategy,...

Merck; The Influence of Technology

so this is a good response to get the companys name and image into the minds of those who will prescribe the Merck treatments (Arn...

Pure Play Internet Banks; Can they Create Value?

in the way that the customers see the bank, if they value the bank services more than other banks loyalty maybe increased and over...

Z-Wing Case Study

it should also be noted that there are nationalistic issues being brought to bear, as some politicians do not want to see the cont...