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Essays 451 - 480

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

Recycling Mobile Telephones; A B2B Marketing Plan

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

Is China Socialist?

in the nineteenth century, with the term emerging from its use to criticise the capitalist system in Europe, with the ownership of...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

The Body In Consumer Culture: Performing Masculinity

buff model. Indeed, it can easily be argued that while there is some form of embellishment in most advertising, employing bodybui...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Lincoln And Sumner: Equality

the fundamental purpose for doing so. While Sumner places governmental involvement with the quest for equality at the bottom of t...

The Appeal Of Howard Stern

and political components have had upon the masses is more than superficial according to Stern; rather, this power has rendered soc...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Why Thomas Jefferson Was a Great President

is a sincere form of flattery. Still, no living politician is compared with Jefferson on the whole. Few can even compare with the ...

Millman: "The Other Americans"

that it has grown from a small concern to a huge business that now makes over 400,000 tortillas a year (Millman). Fernando Sanchez...

Life, Liberty and the Pursuit of Happiness

something that most people would not necessarily feel needs to be laid down in stone, so to speak. One would imagine that, of cour...

Should The United States Become A Member Of The International Criminal Court?

open itself up to unyielding vulnerability. Madison addressed the inherent need for mans activities to remain under some semblanc...

Globalization as Americanization

that the export of American culture is not always appreciated, or desired, but America is so powerful that it cannot be resisted. ...

John Moretta/William Penn & Quaker Legacy

historiography of Penn scholarship to-date. However, it would have been enlightening and perhaps made his text more appealing to h...

The Right Stuff & Technology

conquer it. The focus of the film changes when it shifts to dramatizing the successful launch of the Soviet Unions Sputnik and i...

Johnson & Johnson as an Investment Option

managing director of Ortho-Cilag Pharmaceutical Limited in the United Kingdom in 1986; in 2001 he unofficially took over daily ope...

U.S. Intervention in Central America

over the world-Iraq is merely the latest in a long list of interventionist adventures-but hes one of the most articulate. Chomsky ...

Multiculturalism and the Curriculum

demands that change should take place in order for all students, regardless of ethnic or racial background, to feel that they are ...

Leonard Bernstein

West Side Story, which is also a well-known film. Bernstein believed whole heartedly in the "universal language of music and in mu...

Women as Battlers of Change Since the U.S. Civil War

love that was considered scandalous at the time.1 Woodhull boldly declared in a lecture she delivered in 1871, "I have an inalien...

America’s Founding Fathers, the First Amendment of the Constitution, and the ‘Separation of Church and State’

increasingly marginalized from public and private spheres. Once upon a time, prayer was permitted in public schools, and no one t...

Foreign Policies of Presidents Lyndon Johnson and Ronald Reagan: Fighting Communism at the Expense of Freedom

us against them mentality that usually enabled the President to secure public support for any military action presented as promoti...