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“Chimpanzee Politics”

the quest for power. For chimps that quest is most often loud and apparent. For humans it is often more subtle and calculated....

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Can A Sense Of National Unity Be Constructed Through Cultural Policy?

even simply a shared feeling of community which is aided by a common enemy. The increased fragmentation that has been seen today ...

Why Deviance is Relative

kitchen, I realized that he had cases of beer stacked to the ceiling. I asked Ricky why there was so much beer in the kitchen, and...

The Dissemination and Marketing of Music from Tin Pan Alley to the Modern Day

publishing of magazines or stationary (Tawa, 1990). The main method of distribution involved composers approaching the publishers...

Valuing an IPO for JetBlue

is that of the dividend discount model. The rationale behind this model is that the value of a share should be calculated by refe...

How Free is Free

one else, ever); that he has the strength of character to keep the trust placed in him; and that he will deal kindly and justly wi...

Aligning Senior Executive and Shareholder Interests through Long Term Incentive Payments

looks at the relationship between the shareholders and the management of the company. Agency theory states the management of the c...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

The Marketing Medium Choices for Apple

approach; it can be very expensive. The use of television advertising may also be difficult due to the high level of interference ...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

Recommending Investment Class Choices

30 day account, but this would only be suitable of the family believe that they would have sufficient notice of potential unemploy...

Small and Medium Sized Companies and Global Marketing

due to the competitive nature of business in general, this again is no longer the case. Small and medium sized businesses must exp...

Comparing Nike to Manchester United

what the actual value of the company is and deduct the physical asset. This can then be considered in terms of the actual amount, ...

Maya Angelou and Malcolm X, No Comparison?

For many, a comparison of the gentle grace of Maya Angelou's poetry with the fiery prose of Malcolm X would be difficult. Yet, as ...

Advertising to the Global Community

segments, whatever those segments may be. Many nations have less well-developed sources of market information than are available ...

How Robert Frost Depicts Alienation in Six of His Poems

This paper consists of six pages and reveals how familiar situations and places are used by the poet to reveal the alienation the ...

SME's and Influences of Government Policies

In five pages this paper examines the United Kingdom's government policy regarding small and medium sized enterprises in terms of ...

5 Countries, Media Industries and Telecommunications' Stakeholder Interests

When we consider the range of stakeholders some can be seen more direct than others. Stakeholders are those who have an interest i...

EPS and Gearing Statistical Test Link

allow the two figures to be taken and then assess. As there are different patterns in different industries we will choose two indi...

SME's Success or Failure Indicators

undertake formal strategic planning and as the failure rate is not this high this may not be as strong an indicator as initially e...

Marketing and Advertising in the Media

marketing as these are my preferred brands. The advertisements of this type may not be the trigger of the initial desire for these...

Fictitious Total Quality Management Case Study

to check that quality is the right level for all aspects of the business. In a report sponsored by Proctor and Gamble...

Interactive Marketing's Value

taking place at the same time to discourage attention. Other forms of marketing such as direct mail and internet marketing have fe...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Costs and Benefits of Computer Mediated Communication

There have been some expected benefits that have also proven to be false expectations. It was expected that computer based communi...

Silent and Shadow Accounts and Tesco

still an internal publication and may suffer from the same bias. It shadow accounts have the potential of addressing the asymmetry...

eStrategy Implementation Questions

by an entire enterprise, experts are unanimous in agreeing that enterprise strategic planning initiatives wont be successful, unle...

What Can Therapists Say About Patients

There are numerous regulations and codes that mandate and/or guide the mental health professional on the subject of confidentialit...