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Essays 1831 - 1860

Postmodernism's Rise and Literature's Fall

but vanished from the world, a look at the rise and fall of the New Criticism is rather appropriate. A set of practices called th...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Classic Literature's Portrayal of Male Characters

In five pages this paper evaluates the realistic depiction of male characters in literature past and present in a consideration of...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

Education and Literature's Role

is the well read that appear to succeed in life, they have a broader base of knowledge from which to make judgements and decision....

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

British Literature's Mainstream Tradition and Peripheral Culture

of literature which, although derived from the centre, must be constituted as peripheral since they do not follow in a direct line...

American Literature's Portrayal of Immigrant Families

In five pages this paper contrasts and compares the way immigrant families are presented in Brown Girl, Brownstones by Paule Marsh...

Literature's Faust Legend

In six pages this research paper analyzes literature's various Faustian tales in a consideration of their timelessness. Four sour...

Literature's 'Three Unities'

A deetailed description of the 'three unities' as they are manifested within William Shakespeare's King Lear and Sophocles' Oedipu...

Feminist Literature's Portrayal of Prejudice and Oppression

observance of her passage past his house. Anne knows that she does not look like she fits in, and black person in a white suburb o...

Critiquing Literature's Treatment of Age and Youth

In a paper of five pages the youth and age of protagonists in Ernest Hemingway's The Old Man and the Sea and A Clean, Well Lighted...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

American Literature's Romantic Movement

in the goodness of man and the mans natural state is in nature and is burdened by civilization (Campbell). The doctrine of sensibi...

Global Markets for Wine and Its Influences

Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...

Corporate Bond Markets and the Euro's Impact

have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Journal of Cleaner Production Marketing Plan

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

Utopian Literature's Similarities and Differences

be attacked as while many analysts will agree that Plato clearly states this in The Republic, his other works suggest other ideas....

Low Cost Airline EasyJet

the next decade this is likely to increase to between 12% and 15% of all passenger traffic (BBC News, 2002, IATA, 1998). The ...

Marketing and Ericsson

not specially associated with individual products. There were different products sold in each country. The aim was to create an im...

Miguel de Cervantes' Don Quixote as Literature's 'First Novel'

as Garcia Marquez. These are often too artistic to really be a novel. While these are only a few of the types of written stories...

Cattle Market and Marketing

that requires the largest amount of time spent with them. However, if we look at the way the marketing is taking place, with the v...

Nail Clippers' Marketing

Delivery to wholesalers Determine marketing strategy <---- Contract advertising mediums <----...