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Essays 61 - 90

Marketing Focus Changes and a California Financial Computing Marketing Plan

In twelve pages this paper examines a California based software business's need to change its marketing concentration in a present...

Models for eBusiness

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

An Original UK Business Startup Plan

to other businesses, such as the gaining of customers and setting up of suppliers, finding and maintaining premises and the recrui...

Business Proposal for Mobile Oil Change, LLC

It appeals to businesses that have their own fleet mechanics and those that do not. Those businesses that maintain their own flee...

Presenting a Positive Comany Image and Gaining Business Case Study

This paper consists of 7 pages and discusses an imaginary company in which the hypothetical situation involves the desire to tende...

Marketing Audit for an SME

model takes the model for the environment from the US market, using styles and refresh images so that a good product can be combin...

Marketing Case Study - Amber Inns in 2005

large industry but it is one that is highly fragmented. The structure of an industry can have a major impact on the way that the f...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

U.S. Brands' Global Marketing Plan and Dominance

may or may not indicate that the US firms are best at branding. The commercial environment is increasingly competitive. There is...

Low Cost Airline EasyJet

the next decade this is likely to increase to between 12% and 15% of all passenger traffic (BBC News, 2002, IATA, 1998). The ...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Questions on Marketing Answered

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

Marketing Plan for a New Remote Control

Click Click found that the demand for this type of technology was high, Welsh the supply level was extremely low. With the owners...

Case Study on Entrepreneurship

In four pages a person's efforts to start a local food delivery business is examined in an analysis of socioeconomics, demographic...

Education Corporate Alliances

This report discusses possible partnerships between schools and local businesses. The report identifies elements in a real partner...

Local Government and Its Importance

In a paper of five pages, the writer looks at local government. Different forms of historical local government structure are analy...

Federal and State Government Roles

This 20 page paper gives an overview of how government branches influence public policy, and how outside groups influence local ad...

Local Policy and the Impact of Mayors

In a paper of five pages, the writer looks at local politics. The impact of mayors on local urban policy is examined. Paper uses f...

Educational Issues in Two-Year Colleges with Regard to the Hospitality Industry

national organization called FairTest, a criterion-referenced test is used to measure how well a student has "learned a specific b...

Responses of the International Community to Climate Change Issues

to issue on climate change, but looks at the entire concept of sustainability, of which climate change is one issue and the develo...

Toyota Supply Chain Management

is why Toyota adopted just-in-time (JIT) supply chain management many, many years ago. JIT is about having the right raw materials...

Brainstorm Café; Executive Summary

sold. The caf? will have its own in house bakery providing the food so that there is the assurance a constant provision of fresh, ...

Currency Risk Management at McDonald's

and deal in the commodities that the company uses, such as orange juice. Mr. Pfaucht explains that he has to fully understa...

Should WalMart Open a New Store?

to gain economies of scope and scale as well as use their buying power to gain lower prices. As such the prices to the customers m...

The Body Shop; A Company Successful at Creating Partnerships

been seen in mixed lights. There is little doubt that whatever approach is adopted there has been the creation of profit, this was...

Domestic Violence Advocacy

example of domestic abuse among the wealthy and prominent. Theres a myth that domestic violence is more common in the middle and l...