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Essays 901 - 930

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Levi Strauss, Northwest Airlines And Values

This research report focuses on values to emanate from these firms. The relevance of having values and its alliance with a firm's ...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Theory of Value and Adam Smith

In this paper consisting of seven pages the conflict within Smith's Theory of Value that is in stark contrast to the idealism of h...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Assessing the Value of Literature

This paper addresses various techniques for determining the true value of literature. The author uses Bradbury's, Fahrenheit 451 ...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Ultimate Value Question and Axiology

and could more readily be understood by establishing a "pattern of behaviors" measurement scale that stood alone or was supplement...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Is Net Present Value a Superior Appraisal Technique?

In a paper consisting of eight pages the methods of appraising a potential investment's value such as Payback, cost benefit ratio,...

Overview of NPV

in which an organization could not accept all of the projects it is offered. When this rationing is present, management will choo...

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

Corporate Bond Markets and the Euro's Impact

have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...

Journal of Cleaner Production Marketing Plan

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

Animals and Their Value

These questions are and should be posed in a significantly introspective light with regard to the typically uncaring attitude that...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Target Marketing Methodology

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

Balance of Philosophy and Nursing Values

not money" (Collings, 1997; p. 52). The sentiment was true long before the 1980 survey, and its persistence over time likely woul...

Cattle Market and Marketing

that requires the largest amount of time spent with them. However, if we look at the way the marketing is taking place, with the v...

Stetler Model and Decision Making

studies have reported more satisfactory results for the Norton and Braden scales, but that the researchers nonetheless "have confi...

Nail Clippers' Marketing

Delivery to wholesalers Determine marketing strategy <---- Contract advertising mediums <----...

Student Supplied Case Study of North Star

10,000,000 0.7182 7,181,844 13,961,505 Year 3 14,000,000 0.6086 8,520,832 22,482,338 Year 4 16,000,000 0.5158 8,252,622 30,734,960...

Tuition Reimbursement Benefits Assessment

of tuition reimbursed but in terms of paid time off for studies and the potential for abusing the system by using city clerical st...