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Essays 1921 - 1950
In five pages this paper discusses mobile phone marketing with the primary emphasis upon Nokia but Siemens, Motorola, and Ericsson...
In thirty five pages this paper discusses the financial and etechnology possibilities offered by smart cards in this market consid...
In eight pages this paper discusses Quaker Oats, Gatorade, the sports drink industry in a consideration of management, marketing s...
In ten pages this paper examines the marketing strategies of this fictitious regional small hotel. Twelve sources are cited in th...
sales has been problematic, Fords former management believed that truck sales could carry the company until it could hit on a desi...
In five pages product, price, place, and promotion, also known as the marketing mix's 4 Ps are examined as each relates to product...
In twelve pages this quintet of international stock markets are examined in terms of characteristics, features, size, and history....
In fourteen pages this paper discusses development and global branding in a consideration of the Forte Hotel Group's global market...
In ten pages this paper examines regulation 4064/89 and Articles 85 and 86 as they pertain to the merger controls exerted by the E...
In ten pages this paper considers a new athletic shoes' line in an examination of appropriate market research with such approaches...
In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...
In ten pages this paper discusses global operations and the technological development's impact upon the Australasian region. Ten ...
represents over 6 million people. The GDP (gross domestic product) of Caricom is approximately $28.6 million and the Dominican Rep...
order to try to ascertain the way that the campaign was formulated. Campaigns need to change between the image they portra...
that sixty percent of consumers believe a company with a good reputation would not sell poor quality products (Bell 1994). ...
premium brands by the same manufacturer (Beardi, 2001). As such, what the cigarette companies attempt to sell is image and self-es...
Examples of an outward demonstration of nationalism resulting in a feeling of national identity can be seen by the way we will su...
with the unauthorised dealings of a single dealer ; Nick Leeson. In reality the markets are extremely sensitive to these ...
or may not are becoming more diverse in the industry the concept of diversification is what is appealing to consumers (Franklin, 2...
played an integral role in maintaining customer return long after the marketing tactics have been utilized. Indeed, getting the p...
exports (Martin, 2001). Binding Brauerei AGs, a major brewry, saw a sharp downturn in their performance in the time leading up t...
The technology sector had experienced a dramatic setback in the summer months and many investors were nervous over that, but what ...
(CIA, 2002). There are also many routes where there are tracks that are not even classified as roads. These are the areas where tr...
be seen clearly if we look to countries such as Italy and Greece. When we look at the many advantages that were seen, these were ...
identity, while Seagrams focuses on stressing fruit content with tropical names. Other producers generally concentrate on the fru...
of Movement and Change. Hastings (2000) writes of the effectiveness of the Internet in conducting preliminary marketing research ...
the brands it has sold off to others. It was not another food company that bought the Muellers brand, however, but New York Unive...
Cunard likely does need to give more attention to price-oriented advertising, but it can use the advertising of competitors to its...
In nine pages this paper uses the 4Ps to analyzes the cognac retail market. Seven sources are cited in the bibliography with the ...
quite clear in some instances but it can become muddled in meaning when multiple identities are involved within the context of one...