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Essays 721 - 750

Office Supply Stores

Discount stores and e-commerce stores have created major challenges for specialty types of stores, like Office Depot, the second l...

Comparing Two Tech Giants

This paper is part of a large project for a student that analyzes and compares two companies, Apple Inc. and Google Inc. The bibli...

Selecting Sales to Sell Fiber Optics

In this essay, the writer provides the key points of a case study that involves hiring a new sales manager to sell the company's l...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Accounting Board Oversight

The Sarbanes-Oxley Act of 2002 mandates that company management to assess and report the effectiveness of their internal control e...

Training Salespeople Case Study

Companies spend a great deal of money and time to train new employees. In this case study, a company develops a training program f...

The Use of ICT in Corporations

One of the operations that we know gives a company a competitive advantage is a well-managed supply chain. Along the lines of corp...

Marketing for Nurse Practitioners

place to be bought by customers" (Ehmke, Fulton, & Lusk, 2012). Marketing ones abilities in the right networks is essential for an...

A Marketing Campaign to Encourage responsible Water Usage

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

Coffee House Employee Motivation

dignity and according to Hay Grand Canyon College, 2003), they make sure the farmers make a living. This same theme is carried to ...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Corporate Strructures

their organizational structure with this partnership in mind (Nokia, 2011). A global area or/ geographical organizational struct...

Nestle - A Case Study in International Marketing

business paradigm wherein overseas expansion is necessary simply to remain competitive for many companies, rather than being reser...

India and China - Tapping into Foreign Markets

In a paper of three pages, the writer looks at marketing in foreign countries. Cultural norms of India and China are examined for ...

Annotated Bibliography Two Articles

This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...

Five Themes for Increasing Performance

Management was first studied during the early years of the industrial revolution. Theories and practices have changed dramatically...

Lower Risks Savey Money Hiring

Transportation Solutions Company was at a place where they needed to hire temporary staff members. They already had a pool of tale...

SWOT Analysis JP Business Solutions

In a paper of eight pages, the writer looks at a marketing case study. A hypothetical marketing plan and SWOT analysis are develop...

Can Financial Analysts Outperform the Stock Market?

The writer argues that it is not possible for investors to outperform the market in the long term using financial analysis as the ...

Second Largest Discount Retailer

The second largest discount retail company is Target. This essay provides a competitive analysis of Target Corporation. Included a...

Environment Analysis of Largest Retail Store

Both internal and external analyses are reported in this essay. Common tools like PESTLE, SWOT, and Porter's analysis are used to ...

Deutsche Brauerei and Portfolio Optimisation

The paper presents answers to 2 case studies. The first case study concerns the design of a suitable remuneration package for a ma...

Pharmaceutical Companies and Their Moral Obligation

In a paper of six pages, the writer looks at the moral obligations of pharmaceutical companies. Philosophical arguments are made t...

iTunes Marketing

and would not consider using any other site other than iTunes due to the high level of brand loyalty. Sarah is in...

Free Markets and Sustainability

individuals can and do own companies and have the freedom to buy and sell (Hunter, 2003). The goal of these individuals is to ope...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

Ethical Issues and the Responsibility of Marketers; Marketing Tobacco, Alcohol and Financial Services

their goods, and while the UK may have controls, many other countries, especially developing countries, do not have those controls...

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

Marketing Plan for the World Wildlife Fund

the unsustainable consumption of the worlds natural resources" (WWF, 2008). The goal is to protect the environment by infl...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...