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Essays 1921 - 1950

Croft Food Management

In eight pages this paper examines Croft Food in a consideration of employee motivation and morale in a production environment. T...

Three Books on Marketing Compared and Contrasted

and goes right to the heart of the matter. He asserts that advertising (todays author would probably say "marketing") is not "ente...

Overview of Dietary Supplement Ephedrine: Dietary Supplement or Dangerous Drug

In five pages ephedrine is examined in terms of its legitimacy as a dietary supplement and considers the Food and Drug Administrat...

Russia Geography, Culture, Climate, and Food

In eleven pages this paper examines how the geography and climate of Russia influence eating habits and culture. Eight sources ar...

Generating a Profit Through Internet Retailing

In five pages this paper considers a case study of Woolworth's, an important Australian food retailer, in terms of generating grea...

U.S. Marketing of the British Land Rover

In eleven pages Harvard Case 9 596 036 on United States' market entry of the British Land Rover and gaining a desirable market lev...

Food That is Genetically Modified and Its Benefits

In nine pages this paper examines bioengineering in a consideration of the benefits offered by genetically modified food. Five so...

U.S. Dieting Problems

of her life, and was taken by her mother to her first weight-loss center at age 10, when she already weighed 125 pounds (West and ...

Economics

In eight pages questions pertaining to economics are examined and include the market economy and externalities, free global trade,...

Music and Marketing

In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...

Cima Mountaineering Hiking Boots Marketing Decisions

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...

Environmental Policies of McDonald's

to breakdown naturally. McDonalds agreed with the Environmental Defense Fund for the substitution of paper for polystyrene food co...

A New Low Cost Airline

is useful in terms of the models, but it does not provide up to date information regarding the demands and patterns of demand as w...

Strategies for The Zune

had a dominant market share. The unit had been developed in order to be attractive ad compete head to head with the iPOd. Microsof...

WHOLE FOODS AND CORPORATE CULTURE

department in each store is made up of a "small, decentralized entrepreneurial team whose members have complete control over who j...

Motivations in a Fast Food Restaurant

attrition, these are associated with low motivation levels (Huczynski and Buchanan, 2007). In order to assess why there are...

Cosmetics Marketing Case Study

the United States. In Canada, most manufacturers that use fragrances and scented products belong to national associations that est...

1967's Economy

In five pages this paper examines the 1967 economy in a consideration of interest rates for mortgages, automobile prices, food cos...

Tyson Foods Case Study

tandem or there is no purpose for any of its existence. Unethical practices are what harbor ill will and create a climate of cont...

Assessing the Market With a Demand Curve's Positive Slope

consumer demand for Pepsi Cola would rise due to what is called in the economic sector the "substitution effect" (Dyer, 2000; http...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

Arguing in Favor of Lifting the Cuba Embargo

that Cuba shares with the United States, many wonder why Cubans are flocking to Florida. The answer to that question may prove enl...

Mortgage Marketing Campaign and its Development

In ten pages this paper examines how to develop a marketing campaign for a mortgage lending company with target market, values, an...

Marketing Research Study; Marketing Techniques Used by NBA Teams

where newspaper advertising and strategic planning had higher means. Therefore, although useful, the study was limited as it does ...

Operations Management and the Fast Food Industry

Harvard business School makes the differentiation between services and manufacturing according to four features; those marketing a...

Americans Should be Thankful for What They Have

have to lose their home over medical bills. Of course, a representative from the insurance industry was there and did explain that...

Mayo Clinic; Market Research Memo

to sell to the existing customers and to sell its existing products and services to new customers. With this strategy in mind mark...

Garzarelli's Edge, The Sequel (Article Review)

CNN and Newsweek, it would seem as if Garzarelli is an excellent analyst. Why is Cubster so critical? A large part of the critic...

Tambrands; Marketing Case Study

and it may be argued that Procter & Gamble did not understand their market and the way make be developed in the same way. Prior to...

Marketing Tobacco Products; The Ethical Issues

disadvantages are more subjective. Smoking may give many individuals a feeling of empowerment and freedom; a perception put forwar...