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Essays 211 - 240

Global Strategy of Whirlpool

with different brands emphasised in each market, such as the World washing machine in Asia and the formation of a strategic allian...

Software Industry and Lotus Strategies

long the likelihood was excellent that Microsoft and Novell, another of Lotus primary competitors, would introduce competing produ...

Planning and Strategy Implementation Questions

this problem and developed solutions to it. Sometimes when things are presented in black and white, even the most stubborn CEOs yi...

3 Corporate Marketing Questions Answered

differences and similarities do you see between domestic marketing and international marketing at Encyclopedia Britannica Inc.? ...

Continuing Development of Eastman Kodak

This paper consists of seven pages and discusses Kodak's restructuring as well as its Photo CD's remarketability with an analysis ...

Japan and Kentucky Fried Chicken

In a ten page paper considering international business the successes and problems of the KFC franchise in Japan are examined in te...

Becoming a Fortunate 500 Organization by Kenneth Blanchard and Michael O'Connor

authors pursue an outlining of the overall problem in business management as well as the possible systems implemented for change a...

Success Components of Southwest Airlines

In twelve pages this case study examines the components of success employed by Southwest Airlines in a consideration of its mark...

Electoral Campaign Organization Analysis of Clinton v. Bush

In a paper consisting of twelve pages successes, failures, strategies and major players within the campaign organizations of Bush ...

Small Companies and Electronic Commerce Strategies

In five pages this paper discusses the importance of the Internet in small corporate success with ecommerce strategies the primary...

Training Program For McDonald's Franchisees

to the corporate values. Service to customers will be given quickly and respectfully. This inherently means the owners, managers a...

McDonald's and Obesity; A Case Study

eating. This will help empower them to make decisions regarding their own diet. It will also placed pressure on the companies to c...

The Marketing of McDonald's

be examined by using a 4 Ps The first piece that of product. The company has maintained many of its core products including the b...

Competitive Analysis of McDonald's

(Hoovers, 2009). This reflected a slight increase in revenue between 2207 and 2008. SWOT ANALYSIS: McDonalds greatest strength ...

HP, IBM, Kodak, McDonald's Errors

This paper reports changes made at these four large corporations. The change processes are compared to Kotter's eight stage proces...

McDonald's in Moscow: Global Capitalism and the Homogenization of Culture

once wrote that a "McDonalds in Moscow and Coke in China will do more to create a global culture than military colonization could ...

McDonald's Hamburgers Are Better Than Burger King's Hamburgers

The hamburgers of these two fast food giants are contrasted and compared in a persuasive essay consisting of five pages. Four sou...

Southwest Airlines, McDonald's and Risk Management

In eight pages this paper examines risk management strategies for these two very different businesses. Eight sources are cited in...

Ethical Analysis of Liebeck v. McDonald's

& Associates, n.d.). This was the temperature advised for optimum taste of the coffee (ATLA, n.d.). It was also determined that ot...

1998 to 2002 McDonalds' Financial Analysis

a companys position needs to be considered in a greater context, such as the way in which this is moving against the companys own ...

Fast Food Wars Between Burger Giants McDonald's and Burger King

In two pages this paper examines the competition of these fast food giants. Eight sources are cited in the bibliography....

Wendy's, McDonald's and Fast Food Marketing

their doctors are telling them to make that change now, before it is too late. The fast food industry is changing. It...

McDonald's Restaurants and the Unity Temple of Frank Lloyd Wright

of ancient temples and, in fact, this is why he had the building called a Temple instead of a church (Hurder, 1997). This is the f...

McDonald's and Its Marketing Tactics

chain Burger King would introduce the Big King (Branch & Gunn, 1997). The Big King was a hit and did much better than the Arch Del...

The Expansion of OPT

decline in employment levels and as such decrease in the demand in an economy which in turn can lead to increasing levels of defau...

Examination of EasyJet

The companys first flight was in 1995, when two routes were offered; Luton to Edinburgh and Luton to Birmingham. Founded by Stelio...

A Plan for Ultimate Software

The writer proposes a growth strategy for Ultimate Software based on an analysis provided by the student. The strategy includes p...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

Strategy In Business

This 12 page paper is written in three parts. The first part looks at what is meant by strategy and planning in a business context...

10 Strategies for Adapting to Climate Change

ocean of carbon dioxide within the large credit remains. The equatorial waters are likely to be the most viable for iron fertilis...