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Essays 901 - 930

H.J. Heinz Corporate Strategy

In seven pages this paper examines the H.J. Heinz company in a consideration of its increasing number of products, UK's popular ca...

'Eyes R Us' Web Page Development

In twelve pages this report considers how a company known as 'Eyes R Us' can develop a website that is both an effective as well a...

Marketing Tutorial on China's Shiseido Company

In eight pages and several sections this tutorial on Shiseido includes marketing plan and strategy as well as a competitive analys...

Reintroducing Pepsi to Germany

the Pepsi trademark (Gibney PG). Enricos latest restructure consists of a plan to boost flagging international sales by targeting...

Policies, SBUs and a SWOT Analysis of The Limited, Inc.

In fourteen pages a company overview of this retail chain includes its mission statement, vision, corporate planning, strategies, ...

An E-Commerce Marketing Plan

and interactive capabilities that offer both benefits and restrictions. The business person must use these to his or her own advan...

Violence in the Workplace That is Domestically Based

In seven pages acts of domestic violence that penetrate the workplace are discussed in terms of how the issue is currently being d...

City Marketing Planning

In five pages this paper considers the example of Brussels in a case study of how to develop a city marketing plan with various re...

Nike Golf Balls' Marketing Plan

sparked interest in the nonprofessional realm. Other methods that Nike might want to employ would be to promote and package the ba...

Labor Shortage and Coping Plan Implementation

this new technology. Training therefore may be used to serve as a way of producing the correct skills, but also to help increase p...

Global Marketing of Computers

In five pages a United States' computer retailer is considering expanding operations to Morocco and this paper presents a marketin...

Sports Drinks and Marketing Management

In eight pages this paper discusses Quaker Oats, Gatorade, the sports drink industry in a consideration of management, marketing s...

Playing Monopoly Business Approach

In five pages a plan based upon a model for business activity is examined in terms of its increasing success opportunities for a c...

Marketing Strategies for The UK's Millennium Dome

This paper examines how inefficient marketing plans for the Millennium Dome hindered attendance and profitability. This five page...

Rechargable Value Card Marketing Plan

who have credit cards may feel a little frightened about letting that information out on a website (even if the web site is secure...

Convenience Food Systems and HR Planning

Any strategic human resources plan will need to consider the companys future needs as well as its current ones, and plan for meeti...

Australia's Holden and GM's Resurrection of the Pontiac GTO

In eight pages this paper discusses the resurrection of the Pontiac GTO by General Motors with construction taking place at Holden...

British Tourist Attraction the Cutty Sark's Marketing Plan

carry wool from Australia before being sold to the Portuguese in 1895 and renamed the Ferreira. It was not until 1922 when a forme...

Marketing Plans and the Incorporation of eMarketing

it is a medium that is still in its infancy, there are no steadfast rules regarding marketing on the Web (Pragnetix Ltd., nd). Non...

Market Planning and Cultural Barriers

Therefore culture is wide and varied, but considering the amount of different aspects it covers we can see that it will also be ea...

Acme Rainwater Collection Systems Marketing Plan

in areas in which there is sufficient rainfall so that water availability generally is not an issue. The cities lie in a region o...

Community Bank Marketing

strengths weaknesses. Banking is a necessary service for the ability to undertake any financial transaction. Banking is traditiona...

Case Study on HR Planning Issues

with specificities. How does one go about designing a mission statement and objectives? A mission statement is simply a statement ...

New Independent Consulting Firm Marketing Plan

This paper consists of seven pages presents a marketing plan for a new independent consulting business. Six sources are cited in ...

Independent Consulting Firm Marketing Plan

In seven pages a marketing plan for an independent consulting firm is considered in a discussion that includes competition, indust...

Nationwide Prescription Drug Plan Approaches

In a paper consisting of nine pages a nationwide plan for prescription drugs is examined in terms of economic feasibility and the ...

International Strategy of United Parcel Service

company has been pursued ever since, this has included the granting of licences to operate their own aircraft, which was first gra...

Organizational Motivation

In five pages this paper examines how organizational motivation can be encouraged through company planning that will increase prod...

Corporate Motivational Plan Creation and Implementation

will also prompt traditional upswings in sales and market share, so they can also strengthen productivity as well as quality and...

Marketing Strategies for Juice Bars

research; whether that research involve scoping out the competition (which well review later), reading articles in industry public...