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Essays 91 - 120

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

TiVo Case Study

features. The company has found that the take up rate was good and once the subscriber made a commitment they would be a long term...

Bollards and Marketing

does not take off a layer of paint and expose the inner metal. Here, if there is damage there is not an increased weakness. This m...

Assessing a Development Plan for an Incinerator

investment of an incineration plant should go ahead there are some complications. The area that has been purchased ready for the d...

Business Plan to Open a Chain of Fruit Juice Cafes

of a franchising model to help speed expansion in order to create a national chain. The benefits of this plan are * A gap in the m...

'Hills Like White Elephants' by Ernest Hemingway

In four pages this essay analyzes the short story by Ernest Hemingway with an emphasis upon symbolism includiing that represented ...

Title Significance of A Streetcar Named Desire by Tennessee Williams

In two pages this essay analyzes the play's title significance and how it influences both plot and characterization....

Analysis of My Lady Ludlow by Elizabeth Gaskell

In five pages this research paper discusses the 1858 novel by Elizabeth Gaskell in an analysis of the title protagonist....

European Countries and the Concepts of Title, Property, and Ownership

This paper examines title, property, and ownership concepts as they pertain to France, Germany, and Great Britain in 5 pages....

Robert Cialdini's Influence The Psychology of Persuasion

the society has done well with this product and everyone will need one. Another term, scarcity seems to indicate that it is an app...

A Proposed Oil and Gas Development

2. General Background to the Plan To consider any site and the environmental impacts have to be considered. This is not only the...

How Companies Treat Employees

In 1867, Karl Marx wrote that all capitalists exploit their employees, that employees were just another commodity to them. Sadly, ...

GE and Change

Thomas Edison founded General Electric (GE) in 1878 in Menlo Park, New Jersey. He subsequently merged his company with another. Me...

Tragic Personality of Hedda Gabler by Henrik Ibsen

of this play, we find Ibsens comments for what he called his "modern-day tragedy," He says, "There are two kinds of moral law, tw...

Taking a Cruise to Puerto Rico

addition of standard ancillary cruise line activities. The post-9/11 recession and virtual halt of pleasure travel was deva...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Company Disaster Recovery Plans

ensure that the company is able to get up and running again as soon as possible. DESCRIPTION OF THE INVESTMENT BANK One of the h...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Coca-Cola and Pepsi - Cola Wars

help to increase the overall market size, which has had significant costs. But as consumer tastes change and market demand shift a...

Market Analysis of BOH Tea Company

different countries, but is best known it its home country. This is the dominant brand in the Malaysian tea market but it has had ...

Comparing the Promotional Activities of Timex and Rolex

undertaken in a localised manner. However, although there is the use of the internet it is the printed media and the telev...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

A Case Study in Market Research

the identification assessment of potential target markets and preliminary data, qualitative research may be undertaken with a smal...

Modelo’s Beer Market

been a driver behind some of the mergers and acquisition, and has also be driven by those acquisitions as firms develop internatio...

Assessment of GE Netcom

the same economies of scale but they have a lower level of risk, selling to the consumer markets, which has been aided by the acqu...

Japan and India as Potential Business Markets

this has been accompanied by lax lending policies and corruption leading to economic problems in the country over the last few yea...

How Samsung Compete in the UK Cellular Phone Market

many markets that the firm is competing within, and although in the UK is has managed to scrape a leadership passion, it is only i...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Environmental Factors In the Marketing of McDonalds

of marketing to children and the sale of happy meals. This targets families with children with meals especially designed for them ...

Uniform and Adaptive Strategies in International Business; Which is Best?

a company has made the decision to globalise there are many consideration, the decisions not enough. George S Yip outlines a pract...