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Essays 451 - 480
marketing within the pharmaceutical industry: Social and cultural forces/consumer behavior. Factors to be considered include: * Th...
million PCs sold throughout the world, a slight decrease on 1999, down by 0.8% due to the increasing level of maturity in develope...
to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...
have evolved over the past several decades. The concept of the "dyadic exchange" is best explained in the simplistic terms of one-...
profitable fashion, it has created problems as well. One of the most obvious and by far the worse of these problems is that it is...
In five pages this paper considers Egypt's consumer market for durable goods in a discussion of size, laws, and influences. Four ...
red geraniums with yellow leaves. This is an entirely new marketing concept and one that will be introduced to the public using t...
While marketing a U.S.-made ice cream product in Germany is difficult, it isnt impossible. But before doing so, certain assumption...
exports (Martin, 2001). Binding Brauerei AGs, a major brewry, saw a sharp downturn in their performance in the time leading up t...
for the consumer. However, since the original Act was introduced the market has seen an increase in fees for the consumer and a de...
that sixty percent of consumers believe a company with a good reputation would not sell poor quality products (Bell 1994). ...
premium brands by the same manufacturer (Beardi, 2001). As such, what the cigarette companies attempt to sell is image and self-es...
follows an erratic path of sales each year. The company seeks to discover the reasons for that inconsistency, increase sales and ...
The writer evaluates the importance of various aspects of branding, including brand names, equity, and consumer loyalty. The write...
In five pages various marketing methods and Hugh Mackay's observations are featured in a discussion of how marketers are affected ...
In sixteen pages this paper examines how marketing can target these two extremely important consumer groups. Fifteen sources are ...
In five pages marketing function changes are discussed as they relate to changing consumer preferences and Internet technology. T...
Those in the bottom half of the income scale increased their ownership of cards from 45% in 1983 to 54% in 1992. That continues th...
In six pages a discussion of some basic marketing theories include brand, pricing, packaging, distribution, promotion, and consume...
mind protection of manufactured products from the point of manufacture to their final outlet destinations. While it certainly pro...
In three pages consumer's choice of goods are assessed through monetarism theory, cost curves, and how availability and cost are a...
In six pages consumers under the age of twenty five are considered in terms of their characteristics and their unpredictability fr...
In sixteen pages this consumer imaging technology by Kodak is evaluated in terms of performance, PEST and SWOT analyses, and marke...
In five pages this paper considers the recession and the impact it had both on the market economy and on monetary policy with the ...
In twenty five pages Ireland's recent economic changes and the impact they have had on its retail sector are examined in terms of ...
In six pages the personal computer industry and its changes are examined in the responses of corporate giants, Gateway, Compaq, an...
In eight pages Disney World customers are considered in an analysis of consumer behavior that includes recent corporate developmen...
or services. Throwing advertisements at every place a space exists no longer is seen to be the path of the wise....
In ten pages consumer time allocation is considered in an examination of leisure, nonmarket and market time. Eleven sources are c...
In fourteen pages this paper examines how choices are rationally made by consumers regarding leisure, market, and nonmarket activi...