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Voluntary Group Marketing

profiles together. The importance of this variable means it should be present at the beginning, but will not be used until the ana...

Strategic Marketing and Tony Roma

steaks (Tony Romas, 2003). One weekend during the 1970s, Tony Roma and his chef, David Smith, decided to try an experiment - they ...

Advertising and the Internet

to promote a product to capture the most return on the advertising dollar. In "Guerrilla Marketing: Secrets for Making Big Profit...

A Business Overview of the AOL Time Warner Entertainment Conglomerate

average of 15.11 (Yahoo Finance, 2003). However there are some more favourable points, the revenue per employee is higher than ave...

Wireless Industry Overview and ATandT

within a particular industry, but we have taken the framework and made it fit on the wireless industry. Following that, th...

Corporate Change and Survival

the cutter is outside. Therefore, the contact is by the bills and letters and through the customer service centres. The problems m...

Analysis of Aetna Inc.

emphasizing information and services that will lead to a more positive experience for customers (Aetna, Overview, 2003). The comp...

Contemporary Small Firms and Networks' Role

Initially, Hoovers made much of its basic information free for anyone, requiring subscription only for more detailed information. ...

Internet Opportunities for Third Party Political Candidates

a very close election and whether or not the timely information was derived from the web, there would have been chaos. Still, the ...

Managing for Results by Peter F. Drucker

his introduction that: "This is a what to do book. I deals with the economic tasks that any business has to discharge for economic...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

Nursing Shortage in Canada

considering this economic downturn, the numbers of undergraduates pursuing nursing careers began to also decline. In 1991, Canada ...

Post 1980s Foreign and Economic Development of Vietnam

dumb show was left. Not the most dramatic passage in the book, but one of the most compelling, is Caputos description of the day ...

1991's War in the Persian Gulf

2005). This was clearly illegal and those in the Middle East worried that he would try to take over more nations. Certainly, it wa...

Case Study Regarding Bair Hugger

blankets are heavy. The provision of warmed with infrared lights does not have the weight problem, but this is less suitable as th...

United Kingdom Machinery Construction Company JCB

a business, but can be seen to encompass the most major. Strategy Michael Porter has argued there are two way to compete; these ...

AFLAC and GEICO Advertising

companies (SuperBrands, n.d.). One of their earlier amusing spots had a dog laughing at its own about the cost of his insurance (S...

Greece's Tourism Policies

that is responsible for any bilateral agreements in this industry between Reece and other counties (Green, 2005, Europe Intelligen...

Definition and Diagnosis of WS Genetic Disorder

difficulty grasping mathematical concepts (Fidler, Hodapp and Dyken, 2002). While not every child with WS fits this profile, a lar...

Iraq Policy Recommendations

into 18 administrative districts, and keeping that structure intact would best serve the interest of the nation and of the new gov...

Cattle Market and Marketing

that requires the largest amount of time spent with them. However, if we look at the way the marketing is taking place, with the v...

Morocco Holiday Package by Airtours

but these problems had now been resolved. The destination was also being marketed as competitive as a winter-sun destination, a ni...

Western Settlement, Jacksonian Democracy, Manifest Destiny, and the Expedition of Lewis and Clark

Lewis and Clark expedition would be on American soil right up to the point it crossed the Rocky Mountains (Fritz, 2001)....

Strategic Planning for the Hypothetical New XYZ Pharmaceutical Company

be amended. Research shows that an excellent strategy template to follow is that of Genentech (Stipp, 2003). Genentechs strategy ...

Military Strategic Changes Influenced by Napoleon Bonaparte

were clearly relevant. During the American Civil War, some of the techniques were used. However, cavalry would not perform trad...

Patient Scenario on Stroke Examination

affect patient outcomes (Finley, 2004). The degree to which Mr. Smith will be affected by the stroke, and, indeed, his very survi...

A Taxation Article Summary

While it is clear that some of these hidden costs go to taxation, and that the right venue really does not get the amount of money...

Summary and Critique of 3 Strategic Formation Articles

Eisenhardt (1999) assesses strategy from the perspective of its being a function of "strategic decision making, especially in a ra...

July 1 to July 3 1863 Battle of Gettysburg

Couch defiantly pledged, "In no case must the enemy be allowed to cross the Susquehanna" (Brubaker, 2003, p. 74). Lees Lt. Gen. R...

The Learning Theories of AIU Online

many, but perhaps the most valuable of all is how the student takes responsibility for his or her higher education through self-mo...