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In five pages this paper discusses employee development in the hospitality industry and the importance of effective hotel manageme...

the mall to go Christmas shopping. Today, online shopping provides an alternative for weary shoppers. But one thing that people ca...

The main points of the book are the principles for successful decision making, delegation and negotiation, and building of morale....

In a paper that contains five pages the history of this online company is provided, its plan for success, and customer service are...

In a paper consisting of ten pages Internet banking is examined from customer and banking perspectives and also considers how one ...

In a paper consisting of nine pages the method development of designing fixed contracts for firms that are satisfactory to supply ...

In twenty eight pages the technology of CRM is examined in terms of systems' technical proficiency and software. Ninety two sourc...

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

a guest that is tired, wants to book in, the reception em,ployees are talking to each other and slow to respond and then when the ...

In thirty pages Ameritech following its SBC Communications' acquisition is examined in terms of its present state of competition a...

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

The writer presents a proposal to assess the link between corporate culture at an airline and the reasons for poor levels of custo...

The writer uses statistics in a case designed to show how statistical analysis can help with the decision making process. Nyke, a ...

personal computer was gaining popularity, but was nowhere near what it is today. In discussing anything related to e-commerce, one...

reading. The white alone is easier to read, but with a list of goods all in block capitals, this is also more difficult to read th...

and ties are the rule. The rules were relaxed for a short time in the nineties but management believes they were lowering their st...

profits while expanding the business. Most marketing strategies neglect the repeat customers. Just because a customer has shopped ...

et al., 2008). It may be argued that one of IBMs problems and to the changes being in the beginning of the 21st century the frag...

the final consumer has led businesses to recognize that value contributions, from internal and external organizational members in ...

Direct marketing must be fulfilling many goals as this s an area of rapid growth. This is one form of advertising that is easy to ...

information for the purpose of making a purchase. The best and most successful Internet businesses offer only high-quality produc...

that pertains to the customer in addition to the product/service. Successful CRM implementations depend mainly on how involved emp...

gratification and for some purchases the inability to see and feel what they are. These different elements are seen as reassuring ...

term. One of the best definition reads; "Customer Relationship Management (CRM) is a business strategy to select and manage custo...

how quality and business can be created, supported and maintained with an understanding of the relationships in marketing. These t...

argues that it is the share of the customer that is the measure of relationship marketing. Adrian Payne identified six markets ce...

from it. 6 I like to shop for bargain and am attracted to special offers 7 Quality is more important than price. 8 I like to have...

be in contact with customers by telephone, Internet, email and "snail mail," with the most common forms of initial contact being b...

Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...

rely on ZDNet to deliver deep insight into IT planning, vendor consideration, and product selection" (ZDNet, 2006). To accomplish...