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Essays 541 - 570

Schools and Reality Therapy Uses

Dr. William Glasser's reality therapy is considered in a research paper of five pages that focuses on the school applications of c...

Freedom of Choice for Patients and Managed Health Care

In seven pages this paper examines freedom of choice options for patients and how they are affected by managed health care. Six s...

The Client-Centered Therapy Theories of Carl Rogers

the Teachers College was the international center for the "dissemination of Deweys educational philosophy" (Gordon, Feb 1997, p. 7...

Comparison of Marxism and Capitalism

In five pages Marxism and capitalism are compared in terms of Mansfield's capitalism definition that includes markets, competition...

Analyzing the Theory of Rational Choice

In five pages this research paper applies the rational choice theory to the social sciences and discusses basic points along with ...

Research Analysis on Impulse Buying

This paper represents a research project proposal consisting of eleven pages which discusses advertising and marketing geared towa...

Choice Ethics and the Theories of Immanuel Kant

In five pages this paper examines the theories of Immanuel Kant as they relate to morality and making choices based upon ethical c...

Overview of Consumer Research Groups

Consumer Research Groups are considered in ten pages with terminology definitions, issues, functions, and significance included in...

Kean College Consumer Satisfaction Study

In nineteen pages Kean College 1995 surveys of college students regarding their school attitudes are analyzed in terms of data exa...

Psychology of Consumers and Three Case Scenarios

In fifteen pages three case scenarios of a JVC video recorder purchase, switching from Marlboro reds cigarettes to Lights, and buy...

Still Relevant After More Than 40 Years 'Marketing Myopia'

This book report in 5 pages considers the Theodore Levitt text that was originally written back in 1960 for the Harvard Business R...

Urban Hispanic and African American Marketing

In sixteen pages this paper examines how marketing can target these two extremely important consumer groups. Fifteen sources are ...

Online Salesmanship

In ten pages this paper examines how the Internet can serve as an important sales implement in a consideration of its different ap...

Rational Decision Making and Consumerism

In eight pages relevant marketing and economic issues are considered within the context of consumerism and making rational choices...

Women and Consumer Behavior

A study proposal considering women's consumer attitudes and habits is presented in five pages that includes a general overview, 3 ...

The Importance of Brand Names

The writer evaluates the importance of various aspects of branding, including brand names, equity, and consumer loyalty. The write...

Contemporary Consumer Marketing

In five pages various marketing methods and Hugh Mackay's observations are featured in a discussion of how marketers are affected ...

Innovations and Problems of the Credit Card Industry

In twenty six pages this research paper considers the U.S. credit card industry in an examination of its innovations such as 'smar...

Overview of the Unilever Company

In five pages this paper presents an overview of the largest global consumer goods' packager. Eight sources are cited in the bibl...

Evaluation of Consumer Credit Scoring

more money will be made for the lender. By writing a lot of loans quickly, money is saved on investigative work and the scores c...

Canada's Banks and Public Choice Theory

In seven pages this paper examines the application of public choice theory to Canada's banking institutions and the 1990s' changes...

Children and Advertising

buying habits are a part of growing up, however. That teenager from years ago who left home to live on their own without having l...

The Focus on the American Middle Class in 1960s through 1990s Advertising Campaigns

In a paper consisting of five pages the ways in which print advertisements have portrayed the lucrative consumer base of the Ameri...

Euthanasia Issues

In eleven pages this euthanasia overview focuses on its reinforcement of individual choice that should not be regulated by law wit...

Debate on Automobile Liability Insurance That is Compulsory

In seventeen pages this research paper considers the continuing problem in the United States of uninsured drivers and considers ho...

Group Dynamics and Decision Making

In five pages decision making processes are examined in a discussion of group dynamics with the implications of individual v. grou...

Overview of Franchising

In eight pages franchising is examined in an overview that considers its popularity, how it works, its financing, and why it is a ...

Consumer Protection Responsibility and Jack in the Box

In six pages this paper applies Kantian philosophy to Jack in the Box in this examination of consumer protection issues and the fe...

Sponsorship of Corporate Golf Tournaments

In eight pages the practice of corporations sponsoring golf tournaments is examined in terms of who receives the greater benefits,...

Longevity, Contributing Environmental Factors

This essay discusses the environmental factors that contribute to increases in longevity. These include medical advancements, cont...