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Essays 1081 - 1110

The Makhteshim Chemical Works Case

The company at issue is an Israeli firm that is trying to gain market share. This five page evaluation relays the problems inheren...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Marketing Strategies For Saab.

This paper discusses various sales statistics, goals, and marketing strategies used by the Saab Motor Company. This ten page pape...

Marketing Focus of Bell Atlantic

In six pages Bell Atlantic is discussed in terms of the possibilities that exist for the company in terms of marketing both domest...

Market Position Analysis of PepsiCo

In five pages this paper discusses PepsiCo's market position in a management case study analysis which also includes industry comp...

History of Purolator Courier Ltd.

In fifteen pages Purolator Courier is examined in an overview of market share, strategic alliances, and improvements with company ...

Edison Brothers' Retail Clothing Chain Marketing Analysis

In about three pages this paper presents information, figures, and charts as they pertain to a marketing analysis of the Edison Br...

Market Regulation under the Saudi Arabia Capital Market Authority and the US Securities and Exchange Commission

singular financial sector regulator in the country. It includes regulation of securities on the Saudi Arabia stock exchange, which...

Potential Impact of Macro Environmental Factors on Starbucks

as a direct result of the economic changes may have a low level of confidence which will impact on their spending and increase the...

A Branding Plan for a Photography Company

a high level of disposable income, often in the public eye. 3. The Product The final product, referred to as a Premier Portrait,...

The Economy of Saudi Arabia

Before considering an country as a potential destination for investment it is necessary not only to look at the markets and the ex...

Strengths of a Major Supermarket

upgrade their technology. The company has a strong leadership team. These characteristics are needed for both the domestic and gl...

Goals and the Potential Target Market for a Charity Organization

of reasons; the donations made by commercial enterprises will often be larger than those individuals, and will help to increase th...

Analysis and Advice for Omnitel Pronto Italia

legislation allowed demand is being stimulated by airtime providers subsidizing the cost of the handsets, which is recouped throug...

Retaining Competitiveness through the Use of Marketing Operations

be seen as an approach that will help to increase efficiency in a marketing context this means maintaining and increasing the leve...

The Ethics of Marketing to Children

children are increasingly seen as a potential target market by marketers. The writer considers the potential ethical issues to mar...

Comparing Change in Two Companies

to customers, many of which were moving to travel low cost competitors, this means offering a high level of service and balancing ...

The Case of BRL Hardy

there appears to be a good fit, with the partners bringing their own areas of expertise and resources so that the post merger firm...

Determining Market Entry Strategies

Once a country has been access as viable and a market assessed as accessible the next stage is for the firm to examine potential m...

Marketing of Microsoft

to reach acceptable terms with Digital Research, they chose to work with Microsoft. As Microsoft did not have an operating system ...

Fair Trade Goods and Consumer Purchases Patterns

to be the contradictory to the concept of retail therapy and needless spending, but may also be seen as a balance, allowing the pu...

Planning an Expansion

in order to maintain the first mover advantage, and keep ahead of many other companies who will reverse engineer the products once...

An Assessment and Marketing Proposal for New Student Loans

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

Marketing Approaches and the Utilization of the Mass Media

is approached may be undertaken with a marketing originated approached; this has the potential to add value in the way that the pr...

Strategic Alignment and Communication Information Technology

In eight pages a niche marketing engineering company is featured in an information technology case study that examines strategic a...

Analysis and Development of a Marketing Strategy for Marks and Spencer

in 1907, the business has grown exponentially and today the firm serves over 21 million customers a week with more than 600 stores...

Hershey and the Irish Market

1894, with the creation of a sweet chocolate coating for the caramels that were being produced by the firm (Hersheys, 2009). This ...

A New Market for PGI?

potential policy holders will want, here there is a greater level of diversity, form policies that include everything even a stude...

Dyson’s US Strategy

(Porter, 1985; 120). This means that the products different in some way, this may be real value through features and extras, perce...

Toys 'R Us Marketing Strategies and Analysis

In ten pages this paper analyzes marketing strategies and analysis in a determination of hows and whys with Toys 'R Us being the f...