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In three pages this paper compares Theodore Levitt's The Marketing Imagination and Art Weinstein's Market Segmentation to David Og...

that Hillerich and Bradsby recognized long ago. Important to note, however, is the fact that numerous studies have been conducted...

and goes right to the heart of the matter. He asserts that advertising (todays author would probably say "marketing") is not "ente...

In twenty pages this paper considers how Dell Computers can develop a strong market presence in Hong Kong, where the economy is ai...

In twenty seven pages this paper presents a plan for Morocco marketing of computers that are made in the United States in a consid...

In two pages the competitive market's inability to impact public goods is considered in terms of government involvement among othe...

In a paper consisting of twenty pages charge card and credit card markets are explored along with trends including Visa and Master...

In fourteen pages this research paper assesses the significance of marketing in the contemporary business world in a consideration...

In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...

This paper consists of twenty pages includes content analysis, case study research tools, and discusses such marketing techniques ...

In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...

In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...

In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...

or through acquisition of all or part of existing breweries. CEO Gerard van Schaik had summarized the overall goals of the compan...

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

In fifteen pages the status of financial markets in Australia is further examined in terms of the environment in which it operates...

This paper consists of a thirty five page business plan for a fictitious company that provides such services as networking, manage...

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...

In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...

In fifteen pages the current status of financial markets in Australia are examined in terms of problems and increased government p...

In fifteen pages Australia's part time labor market is examined with the construction industry's labor market also generally discu...

In ten pages this paper discusses how security markets and reward to risk ratios are not coinciding because the world capital mark...