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Essays 1471 - 1500

Ethical Issues and the Responsibility of Marketers; Marketing Tobacco, Alcohol and Financial Services

their goods, and while the UK may have controls, many other countries, especially developing countries, do not have those controls...

Adidas Promotional Campaign during the 2008 Beijing Olympics; A Case Study

need to be muted, due to the IOC rules, but Adidas has found ways to maximize the coverage even finding way to work around these u...

MCBRIDE FINANCIAL SERVICES AND MARKETING

many types of research that McBride can rely on. Some suggestions include comment cards, focus groups, mail surveys and even telep...

Choosing a Leadership Position

There are a number of different models of leadership. The first we can consider and apply to the situation of the firm and the div...

CleaverTech Marketing Simulation Case

large amount of inventory which is tying up a large amount of capital Accord course of problems moving into the next period. The c...

Industry Positions of Revlon and Estee Lauder

In five pages the cosmetic industry is considered in an overview and then a comparison of these two leading cosmetics companies is...

Marketing and the Impact of the Euro

In nine pages this paper examines the marketing of a UK cheese producer in terms of the impact the single Euro currency will have ...

Brazil and U.S. Markets for Instant Coffee

In six pages this research paper examines the connection between the instant coffee markets of Brazil and the United States and al...

Marketing Case Study on British Airways

In thirty one pages this research paper presents a marketing case study of British Airways that focuses on the years since 1995 an...

Crisis in Hong Kong

In five pages this paper examines the process of marketing and how Hong Kong faces a crisis situation that will involve developing...

Market Cereals Case Study

this industry are noted as being high within the top players in the cereal industry, supporting the idea that this is not a perfec...

Great Britain, Ireland, and Their EU Relative Positions

In ten pages this paper considers the European Union, differences throughout history between Great Britain and Ireland, and how th...

Physical Therapy as a Career

health care fields have provided a substantial body of information about their professionals, physic therapy has not assessed thes...

Theological Positions of John Calvin and Martin Luther

The point being that no one deserves salvation, but only condemnation because of the nature of human corruption and sin. Luther ta...

Clearly Canadian's Position Solidification

water on the same order as the products against which it competes. Perrier is an example of a primary competitor; the companys pr...

Taco Bell Opening in the United Kingdom

In eight pages this paper discusses the relevant topics pertaining to the opening of a UK Taco Bell including costs, exchange rate...

Multinational Enterprise Position of Ford Motor Company

business with Ford on a regular basis was required to demonstrate its own high quality standards. The Early Years...

Taiwan's Global Position

In six pages this paper discusses Taiwan in an assessment of whether or not it should belong to the Peoples Republic of China from...

Marketing, Retail Sales, and Communication

its primary employers consist of various industries and manufacturers. In 1995 the population of Paducah itself was 26,749 (Kentu...

Industry Position of Revlon

In five pages this paper considers Revlon's isolation, industry position, and its overall strengths and weaknesses with advertisin...

Vegetarian Dog Food Marketing

In five pages this paper examines the marketing of vegetarian dog food in terms of target market identification, campaign outline,...

New York Target Marketing of Houston, Texas

In five pages this paper examines the creation of a marketing plan aimed at targeting a New York market regarding Houston, Texas v...

An Evaluation of a Business

In a paper consisting of 10 pages an evaluation of a business prior to purchase is examined by using an instructional case study t...

Tylenol Marketing Mix - 4Ps

8-hour, gel caps, sinus, allergy, Tylenol PM and numerous other specific Tylenol products for different conditions. The company ha...

Marketing and The Importance of the Decision-Making Process

current downturn in the stock market, people are changing all of their habits. They may be less inclined to make decisions about l...

McDonalds; Company Background, Products, Competitors And Positioning

can be prepared before it is ordered so that customers can come into a restaurant order the food and go within a matter of minutes...

The History of the Financial Markets

slowly and the next major developments moving towards the modern financial markets was the increased use of the corporate status,...

THE CHALLENGES OF A MARKET SOCIETY

reliability of a free market. The concept of Smiths "invisible hand" is that markets are always seeking equilibrium when it comes ...

Marketing Plan for the World Wildlife Fund

the unsustainable consumption of the worlds natural resources" (WWF, 2008). The goal is to protect the environment by infl...

Integrated Marketing Communication and Creating Brand Awareness

run IMC campaigns, here there is more than just a common theme and message, it is the same type of massage with the same values th...