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Profitability and Market Influences

In twelve pages company profitability is examined in a consideration of various market influences and references are made to suppl...

Frequently Asked Questions Regarding Marketing Strategies

This paper addresses frequently asked questions, through the form of a FAQ, relating to marketing research and strategies. This s...

Personal Digital Assistant Market Research

In four pages this paper discusses an 'all in one' handheld telephone in a consideration of how to conduct appropriate research in...

Marketing Communications

In fourteen pages this paper examines marketing communications' importance by featuring a Nokia case study. Thirteen sources are ...

Market Research Approaches

In six pages the various ways of conducting market research that are available to an entrepreneur are examined. One source is cit...

New Music Album Marketing

In seven pages this paper examines how an artist can market a music album that is independently produced. Thirteen sources are ci...

Stock Market and Day Trading Influence

In nine pages this paper discusses how the stock market is influenced by day trading with false share supply and demand and short ...

Multiplex Market Analysis

In six pages the UK multiplex cinema development is considered and includes supply and demand mismatches, incorrect market reading...

Foster's Lager Marketing

In nine pages this paper assesses current marketing performance and strategy of Foster's Lager by way of PEST and SWOT analyses. ...

Goods versus Services Marketing

In seven pages this paper examines the marketing of goods and services in a consideration of similarities and differences. Six so...

E-Marketing for a Successful Business

This paper examines a situation in which an e-commerce business is slowly declining in terms of profit and web traffic. The autho...

Golf Clubs' Marketing

In twelve pages this paper examines how golf clubs are marketed in a consideration of major issues and environmental factors. Ele...

Dutch Art Market of the 17th Century

and against what was perceived as the lavish and licentious nature of the Catholics, paintings with religious subjects were forbid...

Post 2001 Stock Market Decline and Problems with Technology Stocks Lucent Technologies and Cisco Systems

In five pages this paper discusses the post 2001 stock market decline in a consideration of the changes that resulted for Lucent T...

Thomas Frank's One Market Under God

In five pages this paper provides an essay overview of the amusing observations the author makes in his textual exposure of the 'N...

eCommerce Market Pricing Variations

e-businesses should be greater than $50 billion (2000, p.PG) (See Chart Below). The future of e-retailing is big and so questions ...

Sony and the Marketing Strategy of Michael Porter

In eleven pages this paper examines how business theorist defines globalization and then applies his Five Forces Model to an analy...

Strategy For Marketing Movado Watches

This paper examines the company's use of marketing strategies, including an explanation of The Four-P's. This five page paper has...

Pre OPEC Oil Market

In five pages this paper examines OPEC's formation and the oil market prior to its inception. Four sources are listed in the bibl...

Market Research and its Role in Small Business Development

The development of a small business and the role played by market research are the focus of this paper consisting of nine pages wi...

Assessing Political Risks in International Investment Markets

a matter of consensus that globalization, spurred on the rapid development of computerized communications technologies, has change...

RESOURCE ALLOCATION IN A MARKET ECONOMY: AN OVERVIEW AND DISCUSSION

the "markets" should decide allocation of resources. Market economic theory points out that free markets end up maximizing the eco...

Market Structure and the Automotive Industry

In fourteen pages this paper discusses the current market structure of the automotive industry with such topics as BMW, Fiat, Ford...

Geico Direct Marketing

In five pages this paper discusses Geico Direct in a consideration of its various strategic marketing approaches. There are no so...

Direct Marketing and IT's Influence

In thirty two pages this paper discusses relevant topics and cases in this examination of how direct marketing has been affected b...

Del Monte Marketing

In five pages this paper examines why a direct comparison of yearly sales results and advertising expenses is impossible for Del M...

Fast Food Industry's Chicken Market

that will continue until 2005 (PG). One of KFCs competitors, Boston Market, came on the scene originally as Boston Chicke...

Spending and the Impact of the Stock Market

In six pages this report considers how spending is impacted by stock market activity. Four sources are cited in the bibliography....

Employment Market and Student Preparation

lesson plans, role-playing, or written assignments. It is helpful to assist the student is seeing how these skills can be transla...

COLD STONE CREAMERY AND FRANCE: MARKET ENTRY STRATEGY

to the licensor for elements such as training, promotional materials, logos and other service trademarks and the products themselv...