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Essays 151 - 180

Wilkerson Smokers' Microeconomic Effects

a large retailer. Introduction Wilkerson Smokers is a two-location manufacturer of barbecue smokers. Similar to grills in ...

Wilkerson Smokers and Macroeconomic Considerations

to decline. Questions E. How will the business cycle impact this company/product? How will this company/product fare during a rece...

Analyzing the Merck Corporation and the River Blindness Cure

refused to contribute financially and so Merck continued to kick in more and more money. In summary, according to the case study, ...

Starbucks' Marketing

associated with affluence, and in years past it determined new store locations based in large part on per capita income within a s...

Software of Excellence International Case Study

of creating value are also drivers to the use of the software that SOEI provide, Social changes have impacted ion the way dental...

BabyCare Ltd Case Study

assumed 90% retention rate is over optimistic (as it is higher than any levels achieved so far) there is still a high level of gro...

Marketing Case Study of Lancôme

In five pages this paper answers student posed questions pertaining to Lancôme in a consideration of decision making, sales ...

Tourism Service Questions

QUESTION #2 What are the two dimensions of service? Which is harder to measure and why? The two dimensions of service are the tec...

Scope Mouthwash; Marketing Case Study

$4 million in marketing including trial samples, coupons and other promotional activities, over a 3 three month period between 199...

Telecommunications Industry

with the existing customers as well as gain new customers with a high level of marketing (Euromonitor, 2005). The market is expec...

Questions on Marketing and Strategy

positive purpose and worked to inhibit the formation of a corporate culture that gained the most from its employees. It is ...

Product Line Positioning at Mazda

young adults. It seems that Mazda, for this vehicle, did address the customer base as an essential element but it does not appear ...

Discussion Questions on Marketing and Strategy

can be expected to have greater success in achieving long-term objectives that draw on collective experiences in applicable areas....

Answers to Economic Questions

varies by political party-- it is also said that the cuts that came about during the 1990s were important in increasing the money ...

Questions and Answers on Issues Pertaining to International Marketing

on a specific product, rather than trying to produce many products for which it has no resources. This would end up being a more c...

5 Questions on Sales Management

determining customer needs. Because of this, the salesperson is more in a listening rather than selling mode on that first visit t...

Whirlpool Appliances International Strategy

is the globalising of internal strategies, with the strategy being integrated across the different countries (Yip, 1989). Looking ...

Questions on Macroeconomics Discussed

fired), but most is completely voluntary and generally is temporary as those affected by it actively seek other employment. Effec...

Financial Analysis and Stock Markets

In twelve pages this paper answers questions regarding hedging, bonds, and the stock market as each relates to ASDC Telecommunicat...

Answers to Questions on Consumer Marketing

Consumer marketing issues are considered in brief answers to questions consisting of seven pages with such concepts discussed as s...

Issues in Psychology

This essay offers five questions with answers. Topics include using behavior modification to change one's own behavior, developmen...

Questions on Marketing and Business

of Movement and Change. Hastings (2000) writes of the effectiveness of the Internet in conducting preliminary marketing research ...

Management and Sports Marketing

inconsistent environment (University of Louisville, nd). 2. Fan Identification Despite the importance of having a strong fan b...

Questions on Healthcare Economics

In six pages U.S. healthcare economics are examined by answering student posed questions regarding reforms to Medicaid, antitrust ...

What is Eurocurrency?

a deposit of the funds with a US bank. This meant it would not be possible for the US money to be frozen or confiscated as it no l...

The Development of a Solar Trash Compactor by SPC

The writer examines the case of Seahorse Power Company, whose founder, John Pross, has developed a solar powered trash compactor....

Redplato Fiscal Analysis

Sales Between 1990 and 2004, market share for Redplato has averaged between 38 and 68 percent. IV. Recent Thing Tank Marketing S...

Universal Health Care Policy

such as Massachusetts and California, the pros and cons of universal health care and others. Some of the articles reviewed are lis...

Designing Marketing Case Study Questions

characteristics such as geographical location. But as the firm deals with many intentional companies this could cause some difficu...

BMW; A Research Proposal

the different strategies that BMW has adopted the question remains, why have they been unable to break their market constraints an...