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Essays 1771 - 1800

Qualitative and Quantitative Research on Marketing for the UK's Airline Industry

be in the answers of many people. This indicates the importance of marketing. If low cost carriers, who are able to differentiat...

Personal Digital Assistant Market Research

In four pages this paper discusses an 'all in one' handheld telephone in a consideration of how to conduct appropriate research in...

Market Research Approaches

In six pages the various ways of conducting market research that are available to an entrepreneur are examined. One source is cit...

Proposal on a Marketing Research Model

This tutorial consisting of eight pages and features a proposal for a marketing research model considering how such a project cont...

Marketing Research Firms and 'Unnecessary' Copyright Laws

In six pages the notion that copyright infringement laws are not necessary for marketing research firms that freely borrow from ex...

New Running Shoes' Line and Market Research

In ten pages this paper considers a new athletic shoes' line in an examination of appropriate market research with such approaches...

Market Research and its Role in Small Business Development

The development of a small business and the role played by market research are the focus of this paper consisting of nine pages wi...

Marketing of Pornography

This paper assesses the pros and cons of publicly displaying pornographic materials and the harm such marketing can cause in 5 pag...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Market Research and its Limitations

properly, is limited by their typical restriction to a two-dimensional plane (1997). In some way, it is not the research that is a...

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

Marketing Research Application

the best possible prices or product availability are meaningless of potential customers are unaware that a certain organization co...

Strategic Study on Dendrite

In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Corporate Bond Markets and the Euro's Impact

have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...

Bonsize Plant Hormone Marketing Case Study

be somewhat doubtful as to the results they will get with the product, it was decided that television marketing would be important...

Sports Related Products and Marketing Research

both ask customers what they want and then make efforts to supply those needs. Several have found that ignoring customers changin...

Gap Customer Service and Marketing Communications

and other community events, marketing communications is another area in which the GAP can make its presence known. One way in whic...

Travel Agency Marketing

with the data being recorded often being predominately numerical, it is suitable to be used as a method of determining cause and e...

Target Marketing Methodology

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

Rainbow Plant Food New Marketing Plan II

marketing strategy. Not only will Rainbow Plant Food color the foliage but also at the same time it feeds the plant a healthy bal...

Journal of Cleaner Production Marketing Plan

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Research and 'Voice of the Market'

learning about the customers of competitors and what competitors are doing to gain market share. The voice of the customer simpl...

Global Markets for Wine and Its Influences

Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...

Trend Towards More Load Funds

In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Marketing Research and MIS

In four pages this paper examines Management Information Systems as they relate to market research in a consideration of startup, ...